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Month: February 2021

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Will your company be our next happy PPC client ?

An artistic image showing the same view but upside-down as viewed through a glass ball. This is to signify the Conversion discrepancies between Google Ads and Google Analytics are there for all to see - but they are both right due to the data they are reporting on

Conversion discrepancies between Google Ads and Google Analytics

By Kate Graham / February 25, 2021

Table of contents Conversion Discrepancies Google Ads and Analytics: Different attribution models Different conversion date/time stamp Different conversion rate Difference…

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a Gmail Ads Change PPC Geeks Feb 2021 300x200 - Gmail Ads and Their Future Within Discovery Campaigns

Gmail Ads and Their Future Within Discovery Campaigns

By Stephen Browne / February 16, 2021

Table of contents What are Gmail Ads? Gmail Ads Absorbing into Discovery Campaigns Differences in Charges Why are Google making…

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Image showing clapperboard to signify this article is about Video advertising

Give Your Business the Advantage with YouTube Advertising

By Dan / February 4, 2021

Table of contents Where videos in Google results appear YouTube Videos are more likely to appear in the carousel What…

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Image showing a calendar open on the January Page as this blog is all about new PPC News in January 2021

Monthly News Roundup – PPC Geeks – January 2021

By Dan / February 1, 2021

Table of contents Whatsapp Adds New Shopping Button E-Commerce Wins Over COVID Expected CTR and How to Improve Today Google…

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Ali Gammack
Marketing Manager, SkyParkSecure

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