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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Dataiku: Your All-in-One Platform for Enterprise AI

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A team of marketing professionals discussing the Global Rollout of Performance Max campaigns during a strategy meeting, with data analytics displayed on large screens in the background.

Microsoft Advertising Unveils Global Rollout of Performance Max Campaigns

Microsoft Ads has unveiled the global rollout of Performance Max campaigns, an AI-driven automated campaign type designed to optimise ads.
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August 23, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

A focused business analyst using a magnifying glass to examine a report with various graphs and charts, aiming to boost CRO through data-driven strategies.

7 Psychological Secrets Every Marketer Needs to Know to Boost CRO

Discover 7 psychological secrets to enhance your marketing strategy and boost CRO (Conversion Rate Optimization) effectively.
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August 22, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

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Unlocking Success: The 4Ps of Marketing and Beyond

Explore the foundational 4Ps of marketing—Product, Price, Place, and Promotion—along with the critical 5th P: People.
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August 22, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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AI to the Rescue: How Automation Can Supercharge Your Google Ads for Your UK Business

Discover how automation can supercharge your Google Ads campaigns and boost your UK business's performance.
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August 22, 2024

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

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Unbounce allows you to build gorgeous SEO and PPC landing pages and easily A/B test them to see what works

Create high-converting landing pages with Unbounce. Boost your online marketing efforts with easy A/B testing and AI-powered optimization.
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August 22, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

A detailed digital dashboard displaying various analytics and performance metrics, including bar charts, line graphs, and pie charts, representing different aspects of ad campaign performance and data analysis.

Meta Unveils Advanced Ad Attribution Tools to Enhance Campaign Performance

Meta unveils advanced ad attribution tools on Facebook and Instagram. Learn how AI-powered optimisation is transforming digital marketing.
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August 22, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

A diverse marketing team in a UK office discussing strategies, essential for a guide to choosing a PPC agency.

Unlock Growth: The Ultimate Guide to Choosing a PPC Agency in the UK

Discover everything you need in our guide to choosing a PPC agency. Find the best match for your business needs today.
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August 22, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A laptop displaying a Shopify store dashboard surrounded by coins and banknotes, symbolizing financial success and revenue growth. The scene includes a Shopify shopping bag, indicating successful e-commerce transactions and the impact of effective PPC campaigns.

Shopify PPC Success: Tips and Tricks for UK Store Owners

Achieve Shopify PPC success in the UK with these essential tips and tricks. Learn how to optimise your campaigns for increased sales.
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August 22, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

Major Shopping Ads Glitch: A woman sitting at a desk with a laptop, surrounded by shopping bags, looks frustrated and confused, with a question mark above her head.

Google Faces Backlash Over Major Shopping Ads Glitch

Google Shopping Ads glitch exposes advertisers' products to competitors. Discover the impact, frustrations, and calls for transparency.
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August 22, 2024

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

A team of professionals in a modern office setting is reviewing data on a laptop displaying various graphs and charts, indicating performance metrics and growth trends. The focus is on collaborative analysis and strategic planning.

PPC Explained: The Comprehensive Guide to Pay-Per-Click Advertising

Discover the power of Pay-Per-Click (PPC) advertising and how it can drive targeted traffic to your website & Boost Sales.
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August 22, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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