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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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AdWords Users in a corporate meeting discussing advertising strategies.

Unlock Growth: A Comprehensive Guide to Google Ads PPC for UK Businesses (Transitioning AdWords Users Welcome)

Guide formerly Google AdWords users to Google Ads success with strategies, features, and optimisation tips.

See all our blog posts

A laptop displaying Google Tag Manager interface with various data and metrics, placed on a wooden desk with a plant and coffee cup in the background.

GTM: Simplify Your Website Management with Google Tag Manager: A Comprehensive Guide

Master Google Tag Manager (GTM) with our comprehensive guide. Learn how to manage tags and troubleshoot issues. PPC Geeks
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Close-up of a magnifying glass over a chart displaying PPC competitor analysis data.

PPC Competitor Analysis: Strategies for Success

Master PPC competitor analysis with advanced techniques and strategies to outperform rivals and boost your campaigns.
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June 4, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

A hiker with a red backpack stands on a mountain peak, holding a hiking pole, gazing at a flag planted on the summit with a scenic view of mountain ranges in the background.

Mastering Your Goals: A Comprehensive Guide to the SMART Framework

Achieve success with SMART goals. This comprehensive guide walks you through each component of the SMART framework for effective goal setting.
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A laptop displaying various performance metrics and data analytics charts, including graphs showing trends and statistics, set in a professional office environment.

Understanding CPM: The Key to Maximising Brand Awareness in Digital Advertising

Master the art of CPM advertising for maximum brand visibility. Learn how this pricing model can help you reach a large audience.
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Bar graph comparing cost per lead (CPL) across various marketing channels, emphasizing the most cost-effective option.

Understanding Cost Per Lead (CPL): A Key Metric for Marketing Efficiency

Master the concept of Cost Per Lead (CPL) in marketing. Understand how to calculate and analyse its to make data-driven marketing decisions.
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A graph with yellow bars and a rising white arrow, illustrating the growth achieved through effective PPC strategies.

PPC Strategies for UK’s Small Business Owners

Discover expert PPC strategies to maximize ROI for UK small businesses. Learn keyword research, geo-targeting, and more.
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June 4, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Bar graph illustrating the growth in return on ad spend (ROAS) with a dollar sign and upward arrow.

tROAS Maximising Your Advertising Budget: A Guide to tROAS Bidding

Unlock the power of tROAS bidding strategy for optimal ad spend. This guide will walk you through the best practices to achieve profitability.
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

What Is The Future of PPC? A busy city street with numerous digital billboards displaying PPC advertisements.

What Is The Future of PPC? Insights and Predictions from Leading UK Advertising Agencies

Know the future of PPC with insights & predictions from top UK advertising agencies. Find what's next in digital advertising & trends
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June 4, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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