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Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Digital Marketing

5 Warning Signs Your PPC Campaigns Desperately Need an Audit featuring digital marketing symbols, computer screens, graphs, charts, and warning signs.

5 Warning Signs Your PPC Campaigns Desperately Need an Audit

Discover the signs your PPC campaigns need an audit. How to spot warning signals like rising costs per conversion and low quality scores.
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July 16, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

A comprehensive illustration showcasing strategies for maximising Impression Share, including budget optimisation, refined targeting, enhanced Quality Score, competitor analysis, and bid adjustments, with a central rising graph symbolising increased ad visibility.

Impression Share (IS): Strategies for Success

Learn strategies to maximize your Impression Share (IS) for better ad visibility and to achieve campaign success.
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July 16, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

Is Google Ads Too Expensive graph showing various colored bars representing different data points, illustrating the analysis of Google Ads costs.

Is Google Ads Too Expensive? Unveiling the Truth Behind PPC Costs

Is Google Ads too expensive for your business? Understand the pricing factors and strategies to lower your cost-per-click.
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July 16, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

Mastering Key Metrics: A digital marketing dashboard showing integrated metrics including CTR, CPC, and Conversion Rates prominently.

Comprehensive Guide to CTR, CPC, and Conversion Rates

Master key metrics like CTR, CPC, and conversion rates with our comprehensive guide. Optimize your digital marketing!
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July 16, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A Guide to Google Ads PPC featuring a computer screen with a Google logo, performance graphs, and charts, illustrating the process of managing PPC campaigns.

Demystifying Google Ads: A Beginner’s Guide to PPC and Online Advertising Success

Drive business growth with a guide to Google Ads PPC. Learn how to create effective campaigns, choose keywords, and monitor performance.
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July 16, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A professional LinkedIn advertisement scene featuring a B2B marketer working on a computer with LinkedIn Ads displayed on the screen, emphasizing the LinkedIn Ads Guide for boosting brand awareness and lead generation.

Maximising B2B Success: The Ultimate LinkedIn Ads Guide for Brand Awareness and Lead Generation

Boost your brand awareness & lead generation with our comprehensive guide to LinkedIn Ads strategies to maximise B2B success & drive results
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July 16, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

PPC Account Management showing a person working on a laptop with performance graphs and charts on the screen, illustrating the process of monitoring and optimizing PPC campaigns.

Demystifying PPC Account Management: The Engine Behind Your Online Success

Learn the importance of effective PPC account management and how it can help boost your website traffic and sales.
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July 16, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

Graph and chart displaying Return on Investment (ROI) metrics with a colourful pie chart and a line graph on a digital screen.

Maximising ROI: A Comprehensive Guide to Google PPC Management

How to boost ROI with our expert guide to Google PPC management. Learn expert strategies & actionable tips to enhance your PPC campaigns
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July 16, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Laptop displaying a bar graph with increasing values, indicating business growth over time, with a plant and notebook in the background.

Boost Your Wix E-Commerce ROI: A Comprehensive Guide to PPC in the UK

Take your Wix e-commerce store to the next level with PPC ads. Find out how to achieve better visibility & results with keywords & tracking
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July 16, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A frustrated business professional looking at a screen showing declining ad spend performance, with pound notes going down a drain, highlighting the need to cut down on wasted ad spend.

Cut Down on Wasted Ad Spend: Effective Strategies to Maximise ROI

Learn how to maximize ROI by reducing wasted ad spend with proven strategies. Optimize your marketing budget and achieve better results.
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July 16, 2024

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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