Test Page Test: Onboarding Form Contact DetailsName(Required) First Last Email(Required) Phone(Required)Company Name(Required)Website(Required) What platform is your website built in?(Required)WordpressShopifyMagentoJoomlaSquarespaceWixDon't KnowOtherThis will help us verify conversion tracking and troubleshoot technical issues that may arise. If Other, Please Specify:Your Advertising ObjectivesPlease confirm your Google Ads Customer ID(Required)This is the ten digit number in the top left hand corner of your Google Ads account. It will have the form XXX-XXXX-XXXXWhat is your monthly Google Ads budget?(Required)For example, £3K per monthWhat is the primary objective of your Google Ads campaigns?(Required)Choose OneIncrease ROASIncrease RevenueDecrease Cost Per Lead / AcquisitionIncrease Number of LeadsImprove Lead QualityIncrease Website VisitsImprove Brand AwarenessExpand Reach to New Audiences / LocationsYou may have a number of objectives for your Google Ads campaigns, please use this list to identify the most pressing priority objective.Is there primary metric/KPI for your Google Ads campaigns?For example, if you selected ROAS or CPL as the primary objective, do you have a specific value in mind (for example 4x ROAS or £85 CPL). Please leave blank if you don't have a specific metric.Is there any other information we need to know regarding the objectives for your Google Ads campaigns?Please use this space to provide any additional information that you feel is relevant to the primary objective. Otherwise please leave blank. Are there any particular products/services that you would like to promote over the others?If you have particular products/services that are a higher priority for advertising please give details here. Otherwise leave blank. Are there any specific USPs or promotional themes that you would like included in your ads?(Required)What makes your business/products/services better than the competition? Please list three to ten unique selling points here.In what geographical locations would you like your Google Ads to appear?(Required)This can be a country, countries, city, cities, or a radius. For example, "UK Mainland Only" or "UK & Northern Ireland" or "Edinburgh, Glasgow & Liverpool" or "30 mile radius around London". Are there any specific demographics or audiences that you would like to target?If you have any information about your target market, please enter it here. For example: age range, gender, income, etc. Otherwise please leave blank. Please enter a list of three to ten competitor websites here.This helps us to target audiences and to perform competitor analysis if required. If you don't know any competitor websites please leave blank.Is there anything else you feel is important for us to know?If there is any other information that we need to know that has not been covered above please enter it here. Otherwise please leave blank.Please read and acknowledge:(Required) Yes I have read and understood. Whilst we do all we can to reduce any dips in performance, there may a temporary dip as we optimise your account. Structural changes to any Google Ads account can trigger a "learning period". This represents the Google Ads algorithms learning to target more effectively. This is an essential part of optimising your Google Ads account. The general rule of thumb is that an algorithmic learning period may take four to six weeks.