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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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A futuristic shopping mall with digital banners, customers, and promotional signs, reflecting the power of e-commerce and digital marketing to supercharge your UK sales.

Beyond Clicks, Beyond Chaos: How an Ecommerce PPC Agency Can Supercharge Your UK Sales

Discover how a trusted eCommerce PPC agency can supercharge your UK sales with targeted strategies. Explore what a PPC agency can do for you.

See all our blog posts

A tablet screen showing a PPC dashboard with various metrics, focusing on Quality Score Optimisation and keyword performance.

Quality Score Optimisation: A Comprehensive Guide

Discover expert strategies for Quality Score optimisation in PPC campaigns. Enhance ad performance and ROI.
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August 7, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A person typing on a laptop with the Quora website open, displaying a Quora page.

Unlocking the Power of Quora: Tips and Strategies for Success

Unlock Quora's potential with expert tips on profile optimization, niche engagement, content creation, and lead generation.
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August 7, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

A balanced scale with plants and coins representing paid vs organic growth, illustrating the equilibrium between quick wins and sustainable development.

Debating Paid vs Organic Growth: Insights and Opinions

Explore the pros and cons of paid vs organic growth strategies with expert opinions and real-world case studies.
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August 6, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

Illustration of a brain surrounded by interconnected icons representing various psychological principles, highlighting CRO hacks and their importance in understanding user behaviour.

CRO Hacks You Didn’t Know You Needed: The Psychology of Persuasion

Unlock the secrets of CRO hacks with psychology to boost conversions. Learn about social proof, reciprocity, and more.
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August 1, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

PPC News July 2024: A vibrant digital marketing landscape transitioning from summer to autumn, featuring blooming flowers and emerging autumn leaves. Symbols of PPC, such as Google and Facebook logos, along with icons representing cookies and privacy features, are present. Charts and graphs in the background indicate growth and adaptation.

PPC News July 2024: Key PPC Developments and Strategies

PPC News July 2024 brought key updates: Google's third-party cookie reversal, PPC cost insights, and Facebook Ads for UK brands.
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August 1, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

The image illustrates Google Ads Trends, featuring a cityscape with London landmarks and the Google logo, symbolising the integration of Google Ads in the UK market.

Google Ads Trends to Watch for UK Businesses in 2024 and Beyond

Discover key Google Ads trends for UK businesses in 2024 and beyond, including AI, automation, video ads, and visual search.
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July 31, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

Beginner's guide to PPC with step-by-step instructions.

The ABC of PPC: Pay Per Click for Beginners – Go From Zero to Hero

The ABC of PPC: Master the world of PPC advertising with this beginner's guide. Learn the basics, set goals & optimise your marketing game.
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July 30, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

A client manager at a desk with multiple computer screens, juggling tasks such as talking on the phone, typing an email, and checking project timelines.

A Day in the Life of a Client Manager: Balancing Relationships and Results

Explore the daily tasks of a client manager, focusing on balancing client relationships and delivering top results.
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July 30, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Search Query Report magnified on a paper with colorful graphs and charts, emphasizing the importance of detailed analysis for PPC campaigns.

Unlocking the Hidden Potential of Your Search Query Report: A Step-by-Step Guide for PPC Marketers

Maximise your PPC campaign success with the Search Query Report (SQR). Learn how to use SQR insights to improve ad performance.
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July 29, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

Mastering Growth Without Compromising ROI graph showing financial growth with plants in the background, symbolizing strategic financial oversight and sustainability.

Sustainable Scaling: Mastering Growth Without Compromising ROI

Discover effective strategies for mastering growth without compromising ROI. Learn how to align marketing, sales, and operations for growth.
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July 29, 2024

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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