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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Google Ads Reporting Glitch Inflates Click-Through Rates

Google has recently acknowledged a significant reporting bug within its Google Ads platform that has resulted in inflated click-through rates (CTR) for some advertisers. This anomaly has raised concerns among users who rely on accurate data for their advertising strategies. The issue was highlighted by industry expert Brad Geddes, who shared his findings on LinkedIn,…

See all our blog posts

A team of professionals in a modern office setting is reviewing data on a laptop displaying various graphs and charts, indicating performance metrics and growth trends. The focus is on collaborative analysis and strategic planning.

PPC Explained: The Comprehensive Guide to Pay-Per-Click Advertising

Discover the power of Pay-Per-Click (PPC) advertising and how it can drive targeted traffic to your website & Boost Sales.
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August 22, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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Content Agency in London: Crafting Compelling Content in the Heart of the UK

Discover how London content agencies craft compelling content, leveraging local expertise and cultural insights.
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August 21, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Search Engine Marketing: The Key to Boosting Your Online Visibility

Boost your online visibility with expert insights into Search Engine Marketing, including keywords, PPC, and SEO.
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August 21, 2024

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

A collaborative team discussion in a modern office, with professionals analyzing charts and graphs on a large screen, representing the data-driven strategies of a PPC agency focused on lead generation.

How a PPC Agency Focused on Lead Generation Can Skyrocket Your Sales Funnel

Discover how a PPC agency focused on lead generation can transform your sales funnel and boost conversions.
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August 21, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

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OKRs: Objectives and Key Results: A Framework for Setting and Achieving Goals for Your Brand & Life

Objectives and Key Results: Learn how OKRs can help you set and achieve your goals. From business to personal life, get on the right path.
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August 21, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

A team of professionals discussing the 5 C's of audit finding during a meeting, focusing on collaborative analysis and decision-making in a corporate setting.

What Are the 5 C’s of Audit Finding? A Quick Guide

Discover the 5 C's of audit findings: Criteria, Condition, Cause, Consequence, and Corrective Action in this insightful article.
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August 21, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

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What is Conversion Rate Optimisation? A Step-by-Step Breakdown & How To Boost Your Sales

Learn what Conversion Rate Optimisation (CRO) is and how it can turn your website visitors into customers. Boost sales with a CRO strategy.
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August 21, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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AGI Understanding Artificial General Intelligence: A Comprehensive Guide

Discover the history, challenges, and future of Artificial General Intelligence (AGI) in this comprehensive guide.
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August 21, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

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Ecommerce PPC Consulting and Strategy You Need For Your UK Brands

Ecommerce PPC Consulting: Unleash the full potential of your brand with a robust PPC strategy. Boost Your Brand's ROAS!
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August 21, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

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Boost Your Click-Through Rate: The Google Ads Audit Ultimate Guide for UK Businesses in 2024

Boost your ROI in 2024 with our Google Ads audit ultimate guide for UK businesses. Identify, align, and improve campaigns.
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August 20, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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