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Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Will Your Brand be our next happy Pay per Click Ads client ?

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Digital Marketing

Horizontal 3:2 image with the title Understanding Manual CPC in 2025 and a steering wheel icon symbolising control over ad bidding strategies

Understanding ⚖️ Manual CPC = Manual Cost Per Click: A Comprehensive Guide for 2025

Gain insights into Manual CPC and its role in digital advertising. Take control of your bids for improved campaign success.
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May 9, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

Group of young professionals gathered around a laptop in a modern office, smiling and collaborating during a team meeting

Unlocking Online Success: How WordStream Simplifies Digital Advertising

WordStream simplifies digital advertising, making PPC management easy for marketers at all skill levels. Explore its features now.
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May 8, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

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Google Ads Unveils AI Max: A Game Changer for Search Campaigns

What Is AI Max? Uncover how this innovative tool can increase conversions and dynamically create ads for your campaigns.
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May 7, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

Man analysing PPC performance data on a printed report, surrounded by digital screens showing charts and graphs related to pay-per-click advertising.

Understanding What is the PPC Payment Model: A Comprehensive Guide

Learn how the PPC payment model works, why it's cost-effective, and how to optimise your campaigns for success. From bidding to keywords!
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May 6, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

Business professionals reviewing digital advertising metrics on a tablet and smartphone, with charts displayed, while others discuss in the background.

Unmasking The Success Illusion in Digital Ads: Who’s Really Winning the Game?

Explore The Success Illusion in Digital Ads. Understand how misconceptions can mislead marketing success stories.
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May 5, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Illustration of a digital advertiser using a laptop, with a dashboard behind them showing campaign data and tips for using expanded Search themes in Performance Max campaigns.

Google Ads Boosts Performance Max Campaigns With Expanded Search Themes

Explore the latest update on Performance Max Campaigns Expanded Search Themes, allowing up to 50 Search themes for better targeting.
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May 5, 2025

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

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Revolutionising E-Commerce: How Shopify PPC Automation is a Game-Changer for UK Retailers

Unlock the power of Shopify PPC Automation to optimise your advertising strategy and enhance sales performance.
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May 4, 2025

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

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Is Siri an AI? Unpacking the Intelligence Behind Apple’s Voice Assistant

Explore the question, Is Siri an AI? Dive into its capabilities, evolution, and the technology behind Apple's voice assistant.
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May 3, 2025

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

Digital dashboard with metrics and performance indicators.

Google Ads Unveils Enhanced Reporting Features for Performance Max Campaigns

Unlock the potential of Enhanced Reporting Performance Max Campaigns for channel-level insights and improved ad performance today.
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May 3, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

Is PPC worth it in 2025 – cheerful marketing team planning advertising strategies around a table

Exploring the Question: Is PPC Worth It In 2025?

Is PPC worth it in 2025? Discover the pros, costs & ROI of PPC advertising to see if it’s the right strategy for your business this year.
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May 2, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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