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Digital Marketing

Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Digital Marketing

A desk setup featuring a laptop, a cup of coffee, colourful sticky notes, and a notebook, symbolising the planning process for how to create a successful marketing strategy.

How to Create a Successful Marketing Strategy

In this expert guide, Dan of PPC Geeks reveals proven techniques on how to create a successful marketing strategy that aligns with your goals.
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October 3, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A computer screen displaying Google Ads changes, highlighting the removal of ads from parked domains as part of the recent update for new accounts.

Google Ads Changes: No More Ads on Parked Domains for New Accounts

Google Ads changes: New accounts will be opted out of serving ads on parked domains, improving ad efficiency and budget value.
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October 3, 2024

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

A sleek laptop displaying a Google Ads interface during the campaign setup process. The workspace features coffee cups, a notepad with strategy sketches, and a phone showing performance metrics, symbolizing a productive environment for setting up Google Ads campaigns effectively.

Google Ads Campaign Setup: A Step-by-Step Guide

Master Google Ads with this comprehensive step-by-step guide for effective Google Ads campaign setup and management.
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October 3, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

A team at a UK PPC agency discussing how their expert services can free up your time through effective campaign management.

Peace of Mind for Busy Businesses: How a UK PPC Agency Can Free Up Your Time

Discover how a UK PPC agency can free up your time, streamline your business, achieve better results and drive growth.
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October 2, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

A notebook with the words PPC Campaign Management written alongside graphs and charts, representing the planning and analysis phase of a PPC campaign, with a laptop and a coffee cup in the background.

PPC Campaign Management: Best Practises for Success

Master PPC campaign management with expert strategies for success, from goal setting to performance analysis.
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October 2, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

A close-up of a digital marketing dashboard showing CTR as vanity metrics, with more detailed performance graphs in the background focusing on conversions and revenue growth.

Click-Through Rate: Vanity Metrics

Join Chris of PPC Geeks as he delves into CTR as vanity metrics . While CTR matters, what truly counts are conversions and revenue.
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October 2, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

A close-up of a judge's gavel in a courtroom, representing the ongoing DOJ Antitrust trial with blurred figures of legal professionals in the background.

Google’s Defence Against DOJ Antitrust Claims: A Deep Dive

Explore Google's defence against DOJ antitrust claims in this comprehensive overview of the ongoing trial, highlighting the case's arguments.
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October 2, 2024

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

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DIY vs. Professional: When to Consider a PPC Audit for Your UK Business

Explore when to consider a PPC audit for your UK business, comparing DIY methods with professional insights.
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October 1, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

Team collaborating in a modern office environment.

Limited Budget? How a PPC Ad Agency Can Help

Discover how a PPC ad agency can help your business grow by driving targeted traffic, optimising ad campaigns, and increasing conversions.
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October 1, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A marketing team reviews data on a laptop as part of their Google Ads Audits for UK Brands, collaborating to optimise campaign strategies for better performance.

Unleash Hidden Profits: A Deep Dive into Google Ads Audits for UK Brands

Discover how to unlock hidden profits with Google Ads audits for UK brands that can enhance performance and ROI.
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October 1, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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