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Digital Marketing

Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Digital Marketing

Wooden letter blocks spelling SEO stacked on a reflective surface, symbolising the Future of SEO.

Mastering the 2024 Digital Marketing Landscape: Crafting the Future of SEO in 2024 – Strategic Insights from Leading Experts

Explore the shaping of the future of SEO in 2024, guided by strategic insights from renowned industry leaders.
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January 30, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A monochromatic infographic featuring an intertwined loop with a magnifying glass at its center, surrounded by various marketing and analytics icons, representing the detailed analysis and continuous monitoring in Closed Loop Marketing.

10 Tips for Implementing Effective Closed Loop Marketing Strategies

Discover 10 tips for implementing effective closed loop marketing strategies. Learn how to understand and implement closed loop marketing.
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January 26, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

PPC News January 2024 calendar page with days of the week and dates visible, a potted plant on the top left corner, and a closed pocket watch at the bottom right, all overlaying a rustic white wooden background.

PPC News January 2024 Round-Up: A Month of Enlightening Insights and Strategies in PPC Advertising

Stay ahead in the New Year with our PPC News January 2024 roundup, packed with insights for business owners and digital marketers.
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January 25, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Digital illustration of a customer journey mapping concept, with a large keyhole emitting light over an open book connected to computer monitors showing graphs. The book displays a network of paths with location pins and social icons, symbolizing different touchpoints in a customer's journey. This represents how customer journey mapping can unlock targeted marketing strategies in Google Ads.

Unlocking the Power of Customer Journey Mapping in Google Ads

Customer journey mapping in Google Ads: understand, create, and implement effective customer personas, touchpoints, and insights.
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January 24, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A digital illustration depicting two people in an office setting, with one analyzing data on a computer and the other holding a tablet, surrounded by icons representing time management and data analytics. The image underscores the need for attention to detail in order to avoid tracking mistakes in data monitoring and time allocation.

Common Tracking Mistakes and How to Avoid Them

Learn about common tracking mistakes in this article and how to avoid them. Discover the importance of accurate tracking.
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January 19, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

Colorful graphic illustration showing two individuals engaged in Tracking in Google Ads, with one drawing a growth trend line on a 'Google' calendar and the other holding a magnifying glass over a search engine result page. The background is adorned with gears, key icons, digital charts, and a notepad with the words 'Mastering', 'Professional tracking', 'Hiring', 'DIY', and 'Agency', signifying a comprehensive guide on Google Ads tracking strategies.

Tracking in Google Ads: A DIY Guide and the Benefits of Hiring a Professional Agency

Learn how to master tracking in Google Ads to drive targeted traffic, boost conversions, and grow your revenue.
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January 18, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

An imaginative digital marketing workspace, with a magnifying glass focusing on the Google Ads logo, embodying the analytical precision of a Google Ads Specialist agency in optimizing ad campaigns.

Driving Success with a Google Ads Specialist Agency

Discover the benefits of working with a Google Ads Specialist Agency. They can maximize ROI, drive more traffic, and boost conversions.
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January 11, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

ATL (Above The Line) Marketing Strategies: Driving Business Growth

ATL marketing, including traditional mass media channels like TV, radio, outdoor, and print, provides wide reach and impactful presence.
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January 9, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Underperformance in PPC Agencies: Common Causes

Learn about the causes of underperformance in PPC agencies and effective strategies to address them. Boost your success with these insights.
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January 5, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

PPC Ad: The Key Components Explained

Learn the essential elements of effective PPC ads. Learn how to optimize your campaigns for maximum ROI. Expert guidance on PPC ad success.
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January 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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~ Just Go, Alasdair Anderson

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