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Pay Per Click (PPC)

Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Will Your Brand be our next happy Pay per Click Ads client ?

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Pay Per Click (PPC)

A dynamic eCommerce dashboard displaying key metrics for the best and worst performing products.

What Are The Most Effective Ways To Find My Best And Worst Performing Products?

Dive into data with Dan, co-founder of PPC Geeks! Learn how to spot your best and worst performing products in the eCommerce space!
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November 7, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

A small business owner reviewing the impact of recent Google Ads changes on small businesses.

Google Ads Changes on Small Businesses: Learn the Impact

Explore the impact of Google Ads changes on small businesses. Local Services ads are affected, including verification requirements.
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November 7, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

A visual depiction of the digital network connecting eCommerce suppliers worldwide, symbolising how eCommerce can bridge the digital divide across different nations.

The Ecommerce Suppliers Challenge: Bridging the Digital Divide

Explore how eCommerce suppliers can bridge the digital divide, enhancing economic growth and creating inclusion.
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November 6, 2024

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

An infographic explaining the Marketing Efficiency Ratio (MER), showing how marketing spend and revenue generated compare to evaluate marketing effectiveness.

How to Calculate MER: A Step-by-Step Guide

Learn how to calculate MER effectively to enhance your marketing strategy,boost profitability, and get more bang for your buck.
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November 6, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

An informative and visually appealing illustration on PPC advertising basics, featuring symbols of digital ads, clicks, money, and conversion metrics, designed to simplify key PPC concepts for beginners.

PPC Advertising Basics: Key Terms and Concepts

Explore PPC advertising basics, key terms, and concepts to enhance your digital marketing strategy effectively.
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November 6, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A digital marketer presents the effectiveness of PPC ads, asking Do People Really Click on Online PPC Ads, with data charts and visuals on-screen.

Do People Really Click on Online PPC Ads?

Join Dan of PPC Geeks, as he unpacks one of the frequently asked questions in digital advertising: Do People Really Click on Online PPC Ads?
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November 5, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Google Ads introduces New Features for Performance Max with enhanced reporting tools, enabling advertisers to segment asset group performance effectively.

Google Ads Introduces Exciting New Features for Performance Max

Google Ads has launched new features for Performance Max campaigns, including Page-specific Assets for tailored ad creatives.
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November 5, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

A sleek, minimalist workspace with a laptop displaying a WordPress dashboard, highlighting themes, plugins, and SEO settings. Perfect for those aiming to customise and optimise their WordPress website design.

WordPress Tips and Tricks: Enhance Your Website

Discover essential WordPress tips to enhance your website's design, SEO, security, and performance effectively.
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November 5, 2024

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

PPC News October 2024 featuring digital marketing icons like charts, budget symbols, and seasonal autumn leaves to represent monthly updates for marketers.

PPC News October 2024 Roundup: Key Insights for Smarter Ad Campaigns

Stay updated with PPC News October 2024: top budget tips, customer-centric marketing, LTV insights, and Google’s ad spend growth.
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November 1, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Business professionals in a modern office setting discuss strategies to avoid mistakes in PPC budget allocation.

Top 3 Mistakes in PPC Budget Understanding and How to Avoid Them

Discover the top 3 mistakes in PPC budget understanding and learn how to avoid them for better campaign success.
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October 31, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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