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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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See all our blog posts

A diverse team of professionals collaborating on laptops, symbolising effective LinkedIn Ads strategies, with a focus on teamwork and data-driven advertising success.

LinkedIn Ads Strategies Strengthened Amid EU Regulatory Challenges

LinkedIn Ads strategies were enhanced while facing scrutiny from EU regulators, following a €310 million fine for privacy violations.
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January 8, 2025

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A group of colleagues in a collaborative meeting, discussing growth strategies for UK Ecommerce businesses. Reflects how Ecommerce PPC agencies help UK businesses grow.

Scaling for Success: How Ecommerce PPC Agencies Help UK Businesses Grow Without Growing Pains

Discover how Ecommerce PPC agencies help UK businesses grow seamlessly with tailored strategies and insights.
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January 7, 2025

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

A group of professionals enthusiastically interacting with a humanoid robot in a modern office environment, symbolising the benefits of AI in fostering collaboration, innovation, and productivity.

AI: Friend or Foe? (Spoiler: It’s Mostly Friend – The Benefits of AI)

Explore the benefits of AI in healthcare, education, business, and more. Discover AI's positive impact today.
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January 7, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

Illustration of people interacting with various digital marketing tools, showcasing eCommerce strategies amidst dependency on Facebook and Google. The visual includes icons for online stores, analytics, and alternative marketing approaches.

Top 12 Strategies For eCommerce Success: Ditch Digital Dependency on Facebook and Google | PPC Geeks

Top 12 Strategies For eCommerce Success! Let's break free from digital dependency on Facebook and Google and explore new horizons!
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January 3, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A futuristic landscape with vibrant purple and orange mountains, surrounded by digital elements symbolising advanced technology and innovation, representing Google Ads Major AI Initiative.

Google Ads Major AI Initiative Set To Revolutionise Advertising In 2025

Google Ads is set to revolutionise advertising in 2025 with a major AI initiative, transforming search behaviour and marketing strategies.
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January 3, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

A diverse team of professionals collaborating in a modern office setting, discussing supplier issues with documents and tablets on the table.

Supplier Issues: How to Avoid Common Pitfalls in Ecommerce

Avoid common supplier issues in e-commerce with trusted strategies for vetting, negotiation, and risk management.
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January 3, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

PPC News December 2024 - Celebrating New Year 2025 with fireworks, Google Analytics, Google Ads dashboards, and ad creatives.

PPC News December 2024 Highlights: Essential Updates to Kickstart Your 2025 Strategy

PPC News December 2024: Discover key insights on GA4, Search Console, and Ads Creative Studio to boost your 2025 marketing strategy!
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January 2, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Sleek laptop in a modern office environment ready for Google Search Console integration.

Google Search Console: Essential Tools for SEO Success

Discover essential tools in Google Search Console and how to use it effectively for optimising SEO and enhancing website performance.
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December 5, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

A laptop displaying a Google Ads dashboard, placed on a white desk with potted plants and flowers in the background, representing Google Ads Spring Cleaning and optimization efforts.

Refresh Your PPC: A Deep Dive into Google Ads Spring Cleaning

Discover essential strategies for Google Ads spring cleaning to enhance performance and engagement in your campaigns.
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December 5, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

A vibrant and modern desk setup featuring the Google Ads Creative Studio interface displayed on a desktop screen. The workspace includes colourful decor, a dual-monitor setup, and a professional yet creative aesthetic.

Google Ads Creative Studio To Sunset: What Advertisers Need To Know

Google announces the sunset of Ads Creative Studio by March 2025, urging advertisers to transition to third-party partners.
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December 4, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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