All Things PPC Podcasts

This week Chris and Max talk about Performance Max and how to get the best out of this paid platform. Press play on the video below to start listening!

Effective PPC strategy and planning form the bedrock of successful digital advertising campaigns. It involves a comprehensive approach with clear objectives and a deep understanding of the target audience. It is through strategic PPC campaigns, accurate conversion tracking, and data analysis, that businesses can lay a solid foundation for growth, maximize ROI, and drive success.…

Have you ever felt like your shopping campaigns are sputtering out? You pour products into them, expecting a flood of sales, but instead get a trickle. This episode of our podcast, All Things PPC, takes a good look at the strategic secrets of optimising those campaigns to get your products seen and generate sales. A…

In the second episode of All Things PPC, Chris & Paul talk about the 12 core pillars of marketing and what they mean to the PPC Geeks. Timeless core pillars of effective PPC campaigns transcend flashy tactics, focusing instead on strategic foundations that meet your consumer needs, value proposition, and brand positioning and drive results.…

In the exciting first episode of the All Things PPC podcast, Chris & Mark delve into the world of platform expansion and holistic marketing. Expanding your marketing platforms and achieving holistic marketing go hand-in-hand. This means understanding how to navigate different platforms like Google Ads, Meta, and TikTok for your digital marketing campaigns. While many…