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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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A team of professionals collaborating in a bright office space, discussing travel marketing strategies, with laptops displaying maps and travel-related websites, highlighting the power of Google Travel Ads.

GetYourGuide Proposes Changes to Google Travel Ads Amid European Commission Scrutiny

GetYourGuide has proposed changes to Google Travel Ads, challenging their compliance to the Digital Markets Act.

See all our blog posts

Guide to Search Engine Marketing showing a close-up of a professional camera with a blurred background, symbolizing the focus and clarity needed in effective SEM strategies.

Unlocking Online Success: The Ultimate Guide to Search Engine Marketing (SEM)

Boost your website's visibility. This comprehensive guide to search engine marketing will show you how to increase your online presence.
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July 15, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

Choosing the Right Bidding Strategy graph showing various data points and trends on a digital screen, illustrating the importance of monitoring and analyzing performance metrics.

Mastering Online Advertising: Choosing the Right Bidding Strategy (CPC, CPA, ROAS) for Maximum ROI

Take control of your online advertising by choosing the right bidding strategy. Master CPC, CPA, and ROAS to maximize performance and ROI.
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July 15, 2024

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

A magnifying glass focusing on a coin symbolising the Google Tax, highlighting the financial scrutiny and implications of online advertising costs.

Illuminating the ‘Google Tax’: Understanding the Price of Online Presence

Impact of the Google Tax on your online presence. Learn how it affects business, ad budgets & strategies for success in the digital landscape
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July 12, 2024

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

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The Ultimate Google Ads Performance Review Checklist for UK SMEs

Google Ads Performance Review: Supercharge your Google Ads campaigns with this checklist. Align ads with your goals, and reap the benefit!
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July 12, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

A dashboard showing Google Ads reporting metrics with colourful charts and graphs, highlighting key performance indicators such as impressions, clicks, and conversions.

Unlocking Success: Essential Google Ads Reporting Metrics for Data-Driven UK Marketers

Unlock success with key Google Ads reporting metrics and insights for data-driven UK marketers. Optimize campaigns effectively.
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July 9, 2024

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

A magnifying glass focusing on a map of the UK, emphasizing questions to ask before hiring a UK PPC agency.

10 Essential Questions to Ask Before Hiring a UK PPC Agency

Crucial questions to ask potential PPC agencies before hiring. Ensure you choose the right partner for your business with our expert guide.
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July 9, 2024

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

Top PPC Agencies: A view of the London skyline with data analytics graphs overlaying the image, representing the growth and success of top PPC agencies.

London Calling: Top PPC Agencies to Skyrocket Your Brand’s Growth – PPC Geeks Leading the Way!

Leading PPC agencies in London that can skyrocket your brand's growth. Learn how PPC Geeks leads the way in delivering top-notch PPC services
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July 9, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

How UK Agencies Simplify Digital Marketing for busy professionals, depicted as a maze filled with digital marketing icons and UK elements like the British flag and Big Ben, illustrating the complexity of navigating digital marketing.

Mastering the Google Ads Maze: How UK Agencies Simplify Digital Marketing for Busy Professionals

How top UK agencies simplify digital marketing with expert Google Ads strategies. Optimize your campaigns for success with PPC Geeks today.
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July 8, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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