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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Diverse team collaborating in a sustainable business environment.

Maximising ROI: Innovative Approaches for Sustainable Growth in 2025

As we approach 2025, businesses are increasingly focusing on sustainable growth strategies that not only drive profits but also consider environmental and social impacts. Maximising ROI in this context means adopting innovative approaches that balance immediate financial returns with long-term sustainability goals. In this article, we’ll explore various strategies to enhance returns while ensuring that…

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PPC News December 2023 Round-Up: A Month of Insights and Innovations

PPC trends and innovations from December 2023. Stay informed on the latest trends and innovations shaping digital advertising strategies.
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December 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

High-tech digital workspace with a keyboard, magnifying glass, and global infographics representing SEO data analysis and global reach.

SEO: The Ultimate Guide to Boosting Your Online Content for Top Search Results

Learn expert strategies to enhance your SEO & achieve top search rankings. Boost your online content with our ultimate guide to SEO success.
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December 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

"Hands of a professional working on an attribution strategy, arranging labeled sticky notes on a table

10 Common Mistakes to Avoid in Your Attribution Strategy

Avoid the top 10 attribution strategy mistakes to ensure a robust and effective approach. Enhance your strategy for maximum impact.
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December 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Mastering SERP: The Ultimate Guide to Dominating the Search Engine Results Page

Discover the significance of SERP in digital marketing. Understand website ranking and optimize your online presence.
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December 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

The Benefits of Using a PPC Ad Network for Your Business

Explore the benefits of using a PPC ad network for your business. Effectively reach your target audience with immediate, targeted results.
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December 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Quality Score: How it Impacts Google Ads Performance

Learn how Quality Score affects your Google Ads. Improve performance on relevance, landing pages & expected CTR. Maximize your ad success
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December 18, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Google Limit Personalised Ads for Consumer Finance

Starting February 2024, Google will restrict personalised ads for consumer finance. Stay informed on the latest advertising updates.
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December 16, 2023

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

Temporary Opt Out of Search Partners for P-Max

Google's temporary provision allows advertisers to opt out of the Search Partner Network (SPN), including Performance Max (PMax) campaigns.
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December 15, 2023

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

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7 Threats to eCommerce Businesses in 2024 (You Won’t Believe Number 6)

Know the 7 major eCommerce threats in 2024 and learn how businesses can be ready. Stay ahead in online commerce with this insightful post!
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December 12, 2023

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Boosting Your ROAS: Strategies to Move Beyond the ‘Duh’ Moment

Revamp your strategy for a stronger Return on Advertising Spend (ROAS). Unlock higher returns with our expert insights.
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December 12, 2023

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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