All Things PPC Podcasts
Dive deep into the world of PPC and digital marketing with our podcast series, All Things PPC
If you are on a quest to master PPC and digital marketing, your search ends here! Our podcast series is your ultimate guide to marketing band paid advertising. Join us and transform your strategies with insider knowledge and expert advice.
Why should you watch?
Insights from the
frontline
Immerse yourself in the latest updates from our PPC and digital marketing experts. We’re here to share some of the secrets of our success, offering you the tools to achieve your marketing objectives.
In-depth exploration of trending topics
Stay at the forefront of digital marketing with our comprehensive discussions. Whether it’s mastering Google Ads or navigating the vast sea of social media, we promise to keep you informed and ahead.
Perfect for your busy lifestyle
Our podcasts are crafted to fit seamlessly into your hectic days. Get your dose of digital marketing wisdom on the go, be it during your morning commute or as you power through your workout.
A thriving community of digital marketers
Join like-minded professionals passionate about digital marketing. Learn, share, and grow within our active community of learners and leaders
Your gateway to:
Unrivaled PPC Expertise
Discover the art and science of creating impactful campaigns, optimising your spending, and achieving unparalleled ROI.
Digital Marketing, Simplified
Navigate through the complexities of digital marketing with our clear, actionable insights on a host of topics.
Exclusive Industry Insights
Stay in the loop with the latest digital marketing tools, platforms, and trends directly from the pioneers shaping the industry.
Stellar Interviews:
Gain diverse perspectives through our conversations with industry leaders, marketing innovators, and analytics experts, enriching your knowledge and sparking inspiration.
Ready to elevate your digital marketing game?
Don’t just listen, belong! Hit the play button now and embark on a journey to digital marketing excellence with us.
Eager to transform your digital marketing strategies and achieve your goals? Watch our podcasts today and ensure you’re always one step ahead in marketing.
Listen Now
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The 80-20 Rule (aka The Pareto Principle) – All Things PPC Podcast Ep12
In Episode 12 of All Things PPC, our co-founder Chris delves into one of the most powerful concepts for not only digital marketing but also personal productivity—the Pareto Principle, often called the 80-20 Rule. The Pareto Principle states that 20% of your efforts will generate 80% of your results. This idea originated from Italian economist…
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The 3 Most Important Things You Need for Digital Marketing Success – All Things PPC Podcast Ep11
The 3 Most Important Things for Digital Marketing Success: Insights from Episode 11 of “All Things PPC” With so much going on in digital marketing, it’s easy to lose sight of the big picture. Whether you’re a seasoned marketer or just starting out, the sheer volume of strategies, platforms, and tools can be overwhelming. But…
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A Deep Dive Into Offline Conversion Tracking – All Things PPC Podcast Ep10
Join Chris Stott, co-founder of PPC Geeks, and Siobhain McConnell, one of our Senior Client Managers, in Episode 10 of the All Things PPC Podcast – A Deep Dive Into Offline Conversion Tracking! What is Offline Conversion Tracking? In this episode, we take an in-depth look at offline conversion tracking and its critical importance for…
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Introducing The A to Z of PPC – All Things PPC Podcast Ep9
Welcome to Episode 9 of All Things PPC, the PPC Geeks podcast, where we’re thrilled to introduce our brand-new series: The A to Z of PPC! This series is designed to guide you through the essential concepts of PPC, from A to Z, providing valuable insights and tips to enhance your campaigns. In this kickoff…
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The Power of Testing! – All Things PPC Podcast Ep8
Testing in Digital Marketing: The Secret Weapon to Campaign Success The world of digital marketing can feel like a whirlwind. You’re constantly bombarded with new tactics, platforms, and trends. But amidst all the noise, one principle remains constant: testing is king. Why? Because the beauty of digital marketing lies in its measurability. Unlike traditional marketing…
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Episode 7 of the All Things PPC Podcast: Exploring Client Management Excellence with Chris Stott and Mark Pearsall-Hewes
Join this episode as Chris Stott, Co-Founder of PPC Geeks, and Senior Client Manager, Mark Pearsall-Hewes, dive into the world of client management in digital marketing. This episode promises a comprehensive look at the exceptional wrap-around care PPC Geeks provides to its clients. In this episode, we tackle key questions and topics including: The…
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Bridging PPC Specific Advice With Marketing Advice – All Things PPC Podcast Ep6
This week co-founders Chris and Dan talk about bridging the gap between advice that is specific to Pay Per Click and general marketing advice. Press play on the video below to start listening! Bridging PPC Specific Advice With Marketing Advice | All Things PPC Podcast Ep6 Welcome back to the All Things PPC Podcast! In…
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Performance Maximised! – All Things PPC Podcast Ep5
This week, Chris, co-founder of PPC Geeks, and Max, one of our Senior Account Managers, talk about Performance Max and how to get the best out of this paid platform. Press play on the video below to start listening! Performance Max Demystified: Friend or Foe? (All Things PPC – Episode 5) Feeling overwhelmed by Performance…
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Navigating PPC Waters: Effective Strategy and Planning – All Things PPC Podcast Ep4
Effective PPC strategy and planning form the bedrock of successful digital advertising campaigns. It involves a comprehensive approach with clear objectives and a deep understanding of the target audience. It is through strategic PPC campaigns, accurate conversion tracking, and data analysis, that businesses can lay a solid foundation for growth, maximize ROI, and drive success.…
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The Best Way to Set Shopping Campaigns and Optimize Them – All Things PPC Podcast Ep3
Have you ever felt like your shopping campaigns are sputtering out? You pour products into them, expecting a flood of sales, but instead get a trickle. This episode of our podcast, All Things PPC, takes a good look at the strategic secrets of optimising those campaigns to get your products seen and generate sales. A…
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The Timeless Core Pillars of Effective PPC Campaigns – All Things PPC Podcast Ep2
In the second episode of All Things PPC, Chris & Paul talk about the 12 core pillars of marketing and what they mean to the PPC Geeks. Timeless core pillars of effective PPC campaigns transcend flashy tactics, focusing instead on strategic foundations that meet your consumer needs, value proposition, and brand positioning and drive results.…
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Platform Expansion & Holistic Marketing – All Things PPC Podcast Ep1
In the exciting first episode of the All Things PPC podcast, Chris & Mark delve into the world of platform expansion and holistic marketing. Expanding your marketing platforms and achieving holistic marketing go hand-in-hand. This means understanding how to navigate different platforms like Google Ads, Meta, and TikTok for your digital marketing campaigns. While many…
