3 Free AdWords Training Courses for Beginners

AdWords Training: heard of AdWords but aren’t sure where to start?

What is PPC in Google Ads? Without the budget to put into hiring an agency to manage your AdWords account to get the best return possible, you can start feeling a little lost.

But don’t worry!

There’s tons of resources and guidance out there for people like you to become a Google AdWords Specialist.

And the best thing about it? So many of them are free!

We’ll go through some of the best we know. A lot of the content will be similar so don’t worry about dedicating months to work through all of them, it’s best to find one that suits you and your learning style.

Don’t hesitate to contact us if you’d like to learn more about Google Ads PPC for beginners.

Google Partners (AdWords Training)

When it comes to AdWords – why not get the information straight from the horse’s mouth?

Google offers so much.

You can become AdWords Certified by taking the AdWords Fundamentals exam and one other advertising specialism including:

• Search
• Display
• Mobile
• Video
• Shopping

Not interested in certification? No problem. They offer detailed study guides which cover all the basics. Plus information is available in lots of different formats from text, downloads, videos and annotated screenshots.

For a total beginner, start off with the AdWords Fundamentals Study Guide.

Udemy

If you’ve already been looking for some AdWords training courses, you’ve probably come across Udemy.

They have a range of free and paid courses across all different marketing disciplines including:

• SEO
• Social Media Marketing
• Branding
• Analytics and automation
• Content marketing
• (and most importantly) Advertising

Each course usually offers a number of video lectures so you can take your progress one step at a time. See the current Free AdWords Courses on Udemy.

WordStream

Though not technically a ‘course’, WordStream offers some of the most comprehensive resources in the industry.

Learn from scratch or brush up your AdWords knowledge with any of the following:

• AdWords Training Video Library
• PPC 101 Lesson Plan
• WordStream Blog

While the resources mentioned provide a solid foundation for understanding and leveraging Google Ads, partnering with a specialised Google Advertising Agency offers an unparalleled advantage (were also offer our own online marketing courses).

With the expertise of seasoned professionals, a Google Advertising Agency, like PPC Geeks, can transform your campaigns and AdWords budget strategies into highly optimised, results-driven endeavors. Our team not only brings a wealth of experience in crafting bespoke advertising strategies but also stays ahead of the curve with the latest trends and algorithm updates, ensuring your campaigns are always on the cutting edge.

Choosing to work with a dedicated agency means you’re not just getting AdWords training; you’re getting a partner committed to your business’s growth.

Let us take the reins of your digital advertising efforts, so you can focus on what you do best—running your business.