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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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7 Top Programmatic Advertising Companies in the UK (2025)

Discover the UK's leading programmatic advertising companies. Our 2025 roundup helps you compare DSPs and partners to find the right fit for your brand.

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7 Top Programmatic Advertising Companies in the UK (2025)

Discover the UK's leading programmatic advertising companies. Our 2025 roundup helps you compare DSPs and partners to find the right fit for your brand.
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November 28, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Your Guide to a ChatGPT PPC Agency

A ChatGPT PPC agency uses AI to optimise campaigns faster and smarter, boosting performance and giving your brand a competitive edge.
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November 27, 2025

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

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Why Most B2B Brands Get B2B PPC Wrong and How to Fix It

Why Most B2B Brands Get PPC Wrong: discover the top mistakes, proven fixes, and practical steps to boost ROI and conversions.
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November 26, 2025

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

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Website Marketing 101: How to Turn Your Site Into a Growth Engine

Website marketing uses clear goals and audience insights across SEO, PPC, and content to turn website visitors into loyal customers.
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November 25, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

How to Advertise on ChatGPT UK guide for boosting ROI

How to Advertise on ChatGPT: UK Guide to Boost ROI

Learn how to advertise on ChatGPT with a concise UK guide, plus practical tips on targeting, ad formats, and ROI optimization.
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November 24, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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Choosing Performance Marketing Companies: A UK Guide

Performance marketing companies deliver measurable results, helping brands pay only for outcomes like leads, sales, and real growth.
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November 23, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Psychology of B2C Advertising Explained

Learn how the psychology of B2C advertising uses emotion, biases, and social proof to influence consumer decisions and boost sales.
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November 22, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

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ChatGPT Ads Management: A Practical Guide

ChatGPT ads management boosts efficiency by helping you create ad copy, refine keywords, analyse data, and optimise campaigns faster.
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November 21, 2025

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

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Achieving B2B Google Ads Success

B2B Google Ads drive high-value leads and real revenue by focusing on qualified demos and pipeline growth over cheap clicks.
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November 20, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

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PPC Advertising Bing: Master Bing Ads for More Clicks

PPC Advertising Bing offers access to high-income, professional audiences across Microsoft, Yahoo, and AOL—boosting leads beyond Google Ads.
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November 19, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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