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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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What Is Pay Per Click Marketing ultimate guide cover image

What Is Pay Per Click Marketing: Your Ultimate Guide

What Is Pay Per Click Marketing? Learn how PPC helps you buy targeted visits by paying only when someone clicks your ad.

See all our blog posts

What Is Pay Per Click Marketing ultimate guide cover image

What Is Pay Per Click Marketing: Your Ultimate Guide

What Is Pay Per Click Marketing? Learn how PPC helps you buy targeted visits by paying only when someone clicks your ad.
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November 12, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

Illustrated cover design for a guide on B2B PPC Advertising Strategy.

A Guide to B2B PPC Advertising Strategy

Drive qualified leads with a powerful B2B PPC advertising strategy targeting key decision-makers on Google and LinkedIn.
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November 11, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

Finding a ChatGPT Campaign Agency to boost your ROI through AI and strategy.

Finding a ChatGPT Campaign Agency to Boost Your ROI

A ChatGPT campaign agency blends AI power with human strategy to deliver smarter, faster, and more efficient marketing campaigns.
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November 10, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Illustration titled Improving Ecommerce Conversion Rates Proven Tactics

Improving Ecommerce Conversion Rates: Proven Tactics

Improving eCommerce conversion rates starts with knowing your baseline—analyse data first to turn guesswork into action.
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November 9, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

Illustrated cover for ChatGPT Ad Examples – 8 ideas to boost your ad campaigns.

ChatGPT Ad Examples: 8 Ideas to Boost Your Campaigns

ChatGPT Ad Examples: 8 proven AI ad ideas to boost PPC performance with creative, high-impact copy that drives clicks.
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November 8, 2025

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

Illustrated guide to understanding the Google Ads Display Network

Your Guide to the Google Ads Display Network

Reach new audiences with the Google Ads Display Network — boost brand visibility across millions of sites, apps, and videos.
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November 7, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

How to Advertise Through Google – UK business guide to running Google Ads successfully

How to Advertise Through Google: A UK Business Guide

Learn how to advertise through Google the right way — with a clear plan that ensures every click drives real results for your business.
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November 6, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

Winning marketing strategies with ChatGPT Paid Campaigns

Winning with ChatGPT Paid Campaigns

Boost performance with ChatGPT paid campaigns — from ad copy ideas to audience insights and data analysis, achieve better results, faster.
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November 5, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

Festive image for PPC News October 2025 showing Black Friday shopping bags, a digital shopping cart, and Christmas decorations symbolising the holiday shopping season and online advertising growth.

PPC News October 2025: AI Ads, Attribution, and Holiday Growth Hacks to Win Black Friday and Beyond

Explore PPC News October 2025 — AI chatbots, smarter attribution, and tips to boost your festive ad performance.
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November 4, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Illustrated people holding digital devices around a title that reads 10 Actionable Marketing for Small Business Tips for 2025

10 Actionable Marketing for Small Business Tips for 2025

Discover powerful marketing for small business tips to boost growth, engage customers, and maximise ROI with smart, proven strategies.
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November 4, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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