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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Shopping carts and products in a digital marketplace.

Temu Withdraws From Google Shopping Ads Amid Cost Pressures

Temu, the fast-growing e-commerce platform, has ceased its Google Shopping ads in the U.S. as of April 9, 2023. This decision comes in response to rising advertising costs and new tariffs imposed on Chinese imports, which have significantly impacted the company’s operations and market position. Key Takeaways Temu has completely shut off its Google Shopping…

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Shopping carts and products in a digital marketplace.

Temu Withdraws From Google Shopping Ads Amid Cost Pressures

Temu, the fast-growing e-commerce platform, has ceased its Google Shopping ads in the U.S. as of April 9, 2023. This decision comes in response to rising advertising costs and new tariffs imposed on Chinese imports, which have significantly impacted the company’s operations and market position. Key Takeaways Temu has completely shut off its Google Shopping…
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April 15, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Understanding How PPC Agencies Make Money: A Comprehensive Guide

In the world of digital marketing, understanding how PPC agencies make money is essential for businesses looking to invest in online advertising. This guide breaks down the various revenue models used by these agencies, the key services they provide, and the factors that influence their pricing. By familiarising yourself with these aspects, you can make…
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April 14, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Business meeting with PPC professionals collaborating in an office.

Discover the Leading Certified PPC Professionals Agency in the UK: Spotlight on Agencies with Certified PPC Experts

In the competitive landscape of digital marketing, finding the right agency to handle your pay-per-click (PPC) advertising can be a challenge. With so many options available, it’s crucial to focus on agencies that employ certified PPC professionals. This article shines a light on leading certified PPC professionals agencies in the UK, showcasing those with certified…
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April 13, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Colourful ads on a computer screen in a digital workspace.

Google Ads Unveils Major Updates: More Ads and Stricter Policies for Advertisers

Google Ads has announced significant updates to its advertising policies and features, set to take effect from April 14, 2025. These changes aim to enhance the advertising experience for businesses while also introducing stricter guidelines to ensure compliance and fairness in the advertising ecosystem. Key Takeaways Advertisers can now run multiple ads for the same…
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April 13, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Professionals collaborating on a digital ad campaign in an office.

Unlocking the Potential of the GDN (Google Display Network): How to Leverage Over 2 Million Platforms for Your Ads

The Google Display Network (GDN) offers a unique opportunity for businesses to reach a broad audience through over 2 million websites, videos, and apps. It’s not just about placing ads; it’s about strategically engaging with potential customers where they spend their time online. This article will explore how to effectively harness the power of GDN…
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April 12, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Creative marketing team discussing ideas and the financial benefits of a PPC audit.

Unlocking Success: Exploring the Financial Benefits of a PPC Audit

Discover the financial benefits of a PPC audit and how it can boost ROI, cut wasted spend, and maximise your ad performance.
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April 11, 2025

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

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Unlocking the Secrets of Online Marketing with SpyFu: A Comprehensive Guide to Competitor Keyword Research

Unlock powerful competitor insights with SpyFu. Learn how to boost your marketing strategy using keyword research and competitive analysis.
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April 9, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Frustrated man working at desk with multiple laptops, concerned about Google Ads Rising Costs

Under Fire: Google Ads Rising Costs and Support Issues Spark Outrage

Discover how Google Ads rising costs, poor support, and new ad policies are impacting advertisers—especially smaller businesses—in 2025.
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April 8, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

Business professionals collaborating on digital marketing strategies.

Shopify vs. Google Ads: Strategies for Maximising ROI in UK Businesses

In the competitive world of online retail, UK businesses must choose the right platforms to drive sales and maximise their return on investment (ROI). Two popular options are Shopify and Google Ads. Each offers unique advantages and strategies for enhancing visibility and sales. In this article, we will explore how to effectively leverage both Shopify…
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April 8, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

Diverse marketing team collaborating in a bright, modern office, discussing strategies around laptops and charts, representing the challenges and teamwork involved in answering the question: Is Google PPC Hard

Is Google PPC Hard? Navigating the Challenges of Paid Advertising

When it comes to online advertising, Google PPC (Pay-Per-Click) is a popular choice for many businesses. However, the question often arises: is Google PPC hard? The answer isn’t straightforward. While some aspects of Google Ads can be simple to grasp, the overall landscape is filled with complexities and challenges that can trip up even seasoned…
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April 7, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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