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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Sleek laptop in a modern office environment ready for Google Search Console integration.

Google Search Console: Essential Tools for SEO Success

Discover essential tools in Google Search Console and how to use it effectively for optimising SEO and enhancing website performance.

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Image showing an auction hammer - this is because this article is on how Google works out how much you pay in its PPC auction

How Do PPC Auctions Work – A Beginner’s Guide

PPC Auctions: Have you Ever Wanted to Know How Google Ads PPC Auctions Work? - If so this Beginner’s guide is for you!
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December 9, 2020

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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PPC News November 2020 – PPC Geeks Monthly Updates

PPC News November 2020: In this monthly post, we’ll bring you the latest updates from the PPC Geeks team, Analytics, Google Ads & much more!
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December 1, 2020

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Presenting the New Google Analytics

The new Google Analytics has many features you will love and now automatically notifies you when it spots important trends in your data.
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November 17, 2020

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

TrustPilot Ads: Image showing four hands holding each other - this is to show 'Trust' - if you run PPC ads you want to show your prospects 'social proof' - the best way to do this is to show Trustpilot in your ads

Trustpilot Ads: How & Does TrustPilot Impact Your Ads?

Trustpilot Ads: You Can Lower Each Cost Per Click, Grow Your Click Through Rate & Cons, Whilst Boosting Your ROAS with Trustpilot in Your Ads
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November 16, 2020

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

Image showing Christmas presents - will your company be supplying the presents this year? If you want to be the one who makes sales you need to make sure you follow these 9 top tips for smashing your Christmas Pay Per Click campaigns

9 Tips For A Successful Christmas PPC Campaign 2020

Be SMART This Christmas & Follow Our: 9 Top Tips For A Successful Christmas PPC Campaign in 2020! Happy Christmas From all of the PPC Geeks!
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November 11, 2020

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Conversion Tracking Difference between Google Ads and Analytics - Nov - 2020

Conversion Tracking the Difference between Google Ads and Analytics

It’s important to understand the difference between conversion tracking in Google Ads and Google Analytics. Learn all about it here today!
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November 10, 2020

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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How to Stop Google Ads from Overspending Your Budget

Learn effective expert strategies to stop Google Ads from exceeding your budget & tips to manage PPC campaigns efficiently & maximize ROI.
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October 27, 2020

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Image showing a padlock to make reference to Google locking away valuable search data

What Google’s Removal of Keyword Data Means for Businesses

Removal of Keyword Data: This month, Google made a significant change to its keyword data, safe to say that the update has caused a stir!
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October 21, 2020

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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