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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Business professional analyzing digital ad metrics on tablet.

Unmasking The Success Illusion in Digital Ads: Who’s Really Winning the Game?

In the fast-paced world of digital advertising, it’s easy to get swept up in the buzz of success stories. However, beneath the surface, many campaigns that seem to shine may not be as effective as they appear. This article aims to peel back the layers of what we call ‘The Success Illusion in Digital Ads:…

See all our blog posts

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Discover the Best PPC Advertising Agency in London for Targeting High-Demand UK Locations

Discover the best PPC advertising agency in London to grow your business with tailored strategies for high-demand locations across the UK.
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March 30, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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Be a Winner: Harnessing Actionable Insights in Digital Advertising for Success

Unlock success in digital advertising with data-driven insights. Optimise content, analyse trends & connect with your audience effectively.
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March 29, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

A cartoon-style professional in a suit points at a computer screen displaying the GA4 logo along with a line graph, pie chart, and bar chart.

Understanding ⚙️ GA = Google Analytics: A Comprehensive Guide for Digital Marketers

GA4 = Unlock the power of GA4 Google Analytics to enhance your digital marketing strategies and measure user engagement effectively.
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March 28, 2025

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

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Upcoming Changes to Google Merchant Center Click Reporting: What You Need to Know

Learn about the changes to Google Merchant Center that will impact click reporting and data interpretation for advertisers.
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March 27, 2025

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A flat-style illustration featuring a checklist titled "Top PPC Ad Agencies UK" next to a map of the UK, with gold stars and a magnifying glass highlighting the search for top-performing PPC firms.

Discover the Top PPC Ad Agencies UK: Your Guide to the Best PPC Agencies for 2025

Explore the top PPC ad agencies UK for 2025. Find the perfect partner to enhance your advertising strategies and results.
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March 26, 2025

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

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Google Ads Enhances Performance Max Campaigns With Search Terms Visibility

Explore the new Performance Max search terms visibility feature that enhances transparency in Google ads and boosts control.
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March 25, 2025

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

Business professional analysing digital marketing on laptop.

Is PPC Worth It? A Comprehensive Analysis for Businesses in 2025

Explore if Google PPC is worth it for your business and discover its cost-effectiveness and benefits in the digital landscape.
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March 25, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

💡 March PPC Insights: Navigating Global Success and Consent Updates 💡

March is here, marking a key transitional period. Our seasonal clients are either wrapping up their winter peaks or preparing for summer surges.
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March 24, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Business team discussing PPC agency costs in a meeting.

Understanding How Much PPC Agencies Charge in the UK: A Comprehensive Guide

Find out how much PPC agencies charge in the UK and understand the pricing structures for your digital marketing needs.
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March 23, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

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How Do You Analyse a PPC Report? A Comprehensive Guide for Marketers

Master the art of analysis with our guide on how to analyse a PPC report and drive successful marketing strategies.
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March 22, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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