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PPC Blog

Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Will Your Brand be our next happy Pay per Click Ads client ?

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PPC News October 2024 featuring digital marketing icons like charts, budget symbols, and seasonal autumn leaves to represent monthly updates for marketers.

PPC News October 2024 Roundup: Key Insights for Smarter Ad Campaigns

Stay updated with PPC News October 2024: top budget tips, customer-centric marketing, LTV insights, and Google’s ad spend growth.

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PPC News October 2024 featuring digital marketing icons like charts, budget symbols, and seasonal autumn leaves to represent monthly updates for marketers.

PPC News October 2024 Roundup: Key Insights for Smarter Ad Campaigns

Stay updated with PPC News October 2024: top budget tips, customer-centric marketing, LTV insights, and Google’s ad spend growth.
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November 1, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Business professionals in a modern office setting discuss strategies to avoid mistakes in PPC budget allocation.

Top 3 Mistakes in PPC Budget Understanding and How to Avoid Them

Discover the top 3 mistakes in PPC budget understanding and learn how to avoid them for better campaign success.
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October 31, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

A digital marketing workspace focused on PPC optimisation, featuring a computer screen with PPC metrics like click-through rates, ROI, and audience reach, along with surrounding strategy notes.

PPC Optimisation Tips: Maximising Your ROI

Discover essential PPC optimisation tips to enhance your ROI and improve campaign performance effectively.
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October 31, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

Dan from PPC Geeks presenting on Lifetime Value in a modern office setting, explaining how understanding customer revenue growth can impact marketing strategies.

Understanding Lifetime Value (LTV): A Key Metric for Business Success

Explore the concept of Lifetime Value (LTV) with Dan from PPC Geeks. Learn how to calculate LTV and its significance in marketing strategies.
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October 30, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Illustration showing the growth of Google ad spend in response to AI advancements, with icons representing Google Shopping Ads, Performance Max campaigns, and major retailers.

Google Ad Spend Grows Despite AI Changes

Google ad spend shows resilience with an 11% YoY increase in Q3 2024, despite AI changes, indicating adaptability in digital advertising.
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October 30, 2024

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

A UK PPC agency team collaborates in a modern office environment, showcasing essential qualities to look for in a UK PPC agency, such as expertise, teamwork, and strategic focus, with London's skyline in the background.

Data Whisperers & Conversion Champions: 5 Qualities to Look for in a UK PPC Agency

Discover five essential qualities to look for in a UK PPC agency for effective data-driven marketing and to maximise ROI.
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October 29, 2024

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

Choosing the Right Digital Marketing Agency: A professional and modern office scene with a diverse team of digital marketing professionals collaborating on strategy to help grow a client’s business.

Choosing the Right Digital Marketing Agency: What You Need to Know

Learn how to choose the right digital marketing agency to meet your business needs and achieve your goals.
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October 29, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

Professionals collaborating in a business environment.

How to Analyse a PPC Report: A Comprehensive Breakdown

Learn how to analyse a PPC report with this concise guide to key metrics, goals, and insights, helping you boost campaign results.
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October 24, 2024

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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