PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.

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AI PPC Unlocked with OpenAI Ad Services

Discover how OpenAI ad services transform PPC. Our guide covers practical use cases, platform integrations, and ROI measurement for UK businesses.

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UK guide on choosing the best Performance Marketing Companies

Choosing Performance Marketing Companies: A UK Guide

Performance marketing companies deliver measurable results, helping brands pay only for outcomes like leads, sales, and real growth.

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November 23, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Psychology of B2C Advertising illustrated banner with people and creative elements

Psychology of B2C Advertising Explained

Learn how the psychology of B2C advertising uses emotion, biases, and social proof to influence consumer decisions and boost sales.

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November 22, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

ChatGPT Ads Management guide cover with illustrated team

ChatGPT Ads Management: A Practical Guide

ChatGPT ads management boosts efficiency by helping you create ad copy, refine keywords, analyse data, and optimise campaigns faster.

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November 21, 2025

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

B2B Google Ads success guide cover with illustrated team

Achieving B2B Google Ads Success

B2B Google Ads drive high-value leads and real revenue by focusing on qualified demos and pipeline growth over cheap clicks.

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November 20, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

PPC Advertising Bing: Master Bing Ads for More Clicks

PPC Advertising Bing offers access to high-income, professional audiences across Microsoft, Yahoo, and AOL—boosting leads beyond Google Ads.

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November 19, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

D2C PPC Advertising guide for UK brands cover illustration

D2C PPC Advertising: A Guide for UK Brands

D2C PPC Advertising drives customers straight to your site, boosting control, data insights, and direct sales.

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November 18, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

ChatGPT Ad Agency PPC enhancement guide cover graphic

Supercharge Your PPC with a ChatGPT Ad Agency

ChatGPT Ad Agency blends expert PPC strategy with AI tools to build smarter, faster, and more effective ad campaigns that boost performance.

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November 17, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

Seasonal PPC Strategies quick guide cover graphic for boosting B2C sales

Use Seasonal PPC Strategies to Boost B2C Sales – Quick Guide

Use Seasonal PPC Strategies to Boost B2C Sales with proven planning, bidding, and ad creative tips designed to maximize ROI.

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November 16, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

ChatGPT Advertising Services guide cover with illustrated team

A Guide to ChatGPT Advertising Services

ChatGPT advertising services blend AI and expert strategy to create smarter ads, improve targeting, and boost results fast.

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November 15, 2025

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

Illustrated banner featuring ChatGPT Ad Pricing quick guide for UK advertisers

ChatGPT Ad Pricing: Quick Guide for UK Ads

ChatGPT ad pricing explained: learn how subscription or pay-as-you-go access helps you enhance and automate your ad campaigns.

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November 14, 2025

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

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