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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Is AI Good or Bad? Unpacking the Dual Nature of Artificial Intelligence in Today’s Society

Artificial Intelligence (AI) is a hot topic these days, and opinions on it are pretty divided. Some folks see it as a tool that can solve our biggest problems, while others worry it’s a recipe for disaster. The truth is, AI has both its ups and downs, and it’s essential to look at both sides…

See all our blog posts

Team analysing SpyFu marketing data on laptops in a collaborative office meeting

Unlocking the Secrets of Online Marketing with SpyFu: A Comprehensive Guide to Competitor Keyword Research

Unlock powerful competitor insights with SpyFu. Learn how to boost your marketing strategy using keyword research and competitive analysis.
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April 9, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Frustrated man working at desk with multiple laptops, concerned about Google Ads Rising Costs

Under Fire: Google Ads Rising Costs and Support Issues Spark Outrage

Discover how Google Ads rising costs, poor support, and new ad policies are impacting advertisers—especially smaller businesses—in 2025.
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April 8, 2025

Siobhain McConnell

Siobhain started her career in Software Engineering, diversifying her skillset to align with growing trends in Website Development and Internet Marketing. After spending a number of years in SEO consultancy, Siobhain is perfectly placed to translate technical data into language that empowers clients to make the best decisions for their business.

A group of professionals in a meeting room smiling and discussing around a table with laptops, tablets, and notebooks, suggesting a productive strategy session.

Shopify vs. Google Ads: Strategies for Maximising ROI in UK Businesses

Explore Shopify vs. Google Ads to maximize your ROI. Discover unique advantages for UK online retail businesses.
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April 8, 2025

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

Diverse marketing team collaborating in a bright, modern office, discussing strategies around laptops and charts, representing the challenges and teamwork involved in answering the question: Is Google PPC Hard

Is Google PPC Hard? Navigating the Challenges of Paid Advertising

Explore whether Google PPC is hard to master. Understand its complexities and learn how to navigate the challenges successfully.
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April 7, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

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Google Ads Unveils Exciting New Features and Partnerships with Roblox

Google Ads unveils partnerships with Roblox, introducing Rewarded Video Ads for a more engaging advertising experience.
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April 6, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

Business person evaluating PPC agency costs in 2025.

Understanding How Much It Costs to Hire a PPC Agency in 2025

Discover how to hire a PPC agency in 2025. Understand costs, pricing models, and factors that influence your budget.
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April 6, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

How Much Does a PPC Manager Cost – Group of professionals reviewing PPC management costs during a strategy session.

Understanding How Much Does a PPC Manager Cost in 2025: A Comprehensive Guide

Curious about PPC costs in 2025? Discover how much does a PPC manager cost and what factors impact pricing in this essential guide.
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April 5, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

Man analysing PPC metrics on a laptop while researching how do I start PPC marketing

How Do I Start PPC Marketing? A Comprehensive Guide for 2025

Learn how do I start PPC marketing with this step-by-step guide for beginners. Discover tips to launch successful paid ad campaigns.
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April 4, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

PPC News March 2025 – Laptop displaying PPC and digital marketing data in a UK park during spring, surrounded by daffodils and cherry blossoms.

PPC News March 2025: Key PPC and Digital Marketing Insights

Discover key takeaways and expert insights in PPC News March 2025 to boost your digital marketing strategy and stay ahead of the competition.
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April 3, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Marketer analysing campaign data for an ad audit on a laptop

A Comprehensive Guide: How Do I Run an Ad Audit Effectively?

Learn how to run an effective ad audit to boost performance, fix inefficiencies, and get the most from your ad spend with this guide.
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April 3, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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