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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Futuristic hand interacting with a glowing search bar.

Google Unveils AI Max: A Game Changer for Search Campaigns

Google has officially launched AI Max, a new feature for Search campaigns designed to enhance ad targeting and creative capabilities. This beta rollout aims to help advertisers adapt to the evolving landscape of AI-driven search, promising improved performance and greater control over ad placements. Key Takeaways Enhanced Query Matching: AI Max uses advanced AI to…

See all our blog posts

Diverse marketing team collaborating in a bright, modern office, discussing strategies around laptops and charts, representing the challenges and teamwork involved in answering the question: Is Google PPC Hard

Is Google PPC Hard? Navigating the Challenges of Paid Advertising

Explore whether Google PPC is hard to master. Understand its complexities and learn how to navigate the challenges successfully.
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April 7, 2025

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

Google Ads and Roblox logos with dynamic gameplay visuals.

Google Ads Unveils Exciting New Features and Partnerships with Roblox

Google Ads unveils partnerships with Roblox, introducing Rewarded Video Ads for a more engaging advertising experience.
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April 6, 2025

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

Business person evaluating PPC agency costs in 2025.

Understanding How Much It Costs to Hire a PPC Agency in 2025

Discover how to hire a PPC agency in 2025. Understand costs, pricing models, and factors that influence your budget.
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April 6, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

How Much Does a PPC Manager Cost – Group of professionals reviewing PPC management costs during a strategy session.

Understanding How Much Does a PPC Manager Cost in 2025: A Comprehensive Guide

Curious about PPC costs in 2025? Discover how much does a PPC manager cost and what factors impact pricing in this essential guide.
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April 5, 2025

Lee Sinclair

With over 20 years of Personal and Executive Assistant experience I am here to tackle all things admin and support the team with their day-to-day needs.

Click Less, Think More: Building a Strategy That Works

Too many people log in to their ads account and click around without knowing why or what they are trying to achieve.
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April 4, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

Man analysing PPC metrics on a laptop while researching how do I start PPC marketing

How Do I Start PPC Marketing? A Comprehensive Guide for 2025

Learn how do I start PPC marketing with this step-by-step guide for beginners. Discover tips to launch successful paid ad campaigns.
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April 4, 2025

Kate Graham

Kate has 10+ years’ experience driving high-quality and results-focused campaigns. Having an extensive background in all aspects of PPC and Paid Social marketing management.

PPC News March 2025 – Laptop displaying PPC and digital marketing data in a UK park during spring, surrounded by daffodils and cherry blossoms.

PPC News March 2025: Key PPC and Digital Marketing Insights

Discover key takeaways and expert insights in PPC News March 2025 to boost your digital marketing strategy and stay ahead of the competition.
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April 3, 2025

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Marketer analysing campaign data for an ad audit on a laptop

A Comprehensive Guide: How Do I Run an Ad Audit Effectively?

Learn how to run an effective ad audit to boost performance, fix inefficiencies, and get the most from your ad spend with this guide.
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April 3, 2025

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Team analysing Google Ads policy update with laptops and charts in a modern, sunlit office

Google Ads Policy Shake-Up: New Rules Allow Double Serving of Ads

Google Ads Policy update (April 2025) lets brands show multiple ads in search results—reshaping online ad competition.
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April 2, 2025

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

Google Ads PPC Audit team reviewing campaign performance on a laptop in a modern office

Essential Strategies for a Successful Google Ads PPC Audit in 2025

Boost your ROI with a detailed Google Ads PPC audit. Uncover hidden issues, optimise performance, and maximise your campaign success.
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April 1, 2025

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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