Housing Hand
PPC Success Stories
Housing Hand: Conversion Rate Up 251.31%
PPC Geeks are thrilled to share how we significantly enhanced Housing Hand's PPC results. With our extensive expertise in digital marketing spanning over 20 years, we focused on implementing targeted strategies that generated remarkable outcomes.
By leveraging our in-depth understanding of the industry and utilising data-driven approaches, we optimised Housing Hand's PPC campaigns to drive substantial traffic, increase conversions, and maximise return on investment.
Our tailored solutions not only boosted their brand visibility but also attracted a highly engaged audience, resulting in tangible business growth for Housing Hand. Collaborating with us allowed them to witness firsthand the power of effective PPC management and its impact on their success.
"PPC Geeks have been instrumental in allowing us to meet those goals"
"10/10 and would definitely recommend.
I would say 10/10 and would definitely recommend! I certainly have done by word of mouth! The main reasons being the way everything is explained in as simple terms as possible as well as with frank consideration of our aims and the extra work they do outside of their remit to ensure we're getting the best results (i.e. analytics revenue set up and assistance). Thanks"
Joe - Marketing Manager
The Challenge
Housing Hand operates across the whole of the UK, and have students and working professionals guaranteed by them in every major city. They do all of this from their shiny office in Camden, London. Housing Hand is one of the highest respected rent guarantor specialists helping students both in the UK and internationally and professionals to rent.
The Impact
As such Housing Hand wanted to increase spend and conversions whilst increasing their market share. Our PPC Experts got to work crafting dedicated campaigns that matched their prospects wants and needs. Utilising all of the tools available with Display, Search and Retargeting to increase spend by 46%, increase conversions by 69%, the conversion rate increased 251% and SIS up 39%! Job well done!
The Outcome
If you want to see more sales and leads from your PPC Spend - speak to one of our amazing PPC Experts!
- 46% SPEND UP
- 69.19% ALL CONVERSIONS UP
- 251.31% CONVERSION RATE UP
- 16.25% ALL CONVERSION RATE UP
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The Brief
The Brief:
By leveraging our in-depth understanding of the industry and utilising data-driven approaches, we optimised Housing Hand's PPC campaigns to drive substantial traffic, increase conversions, and maximise return on investment.
Our tailored solutions not only boosted their brand visibility but also attracted a highly engaged audience, resulting in tangible business growth for Housing Hand. Collaborating with us allowed them to witness firsthand the power of effective PPC management and its impact on their success.
The Results
Short-Term Results:
SPEND UP
ALL CONVERSIONS UP
46%
SPEND UP
69.19%
ALL CONVERSIONS UP
251.31%
CONVERSION RATE UP
16.25%
ALL CONVERSION RATE UP
Long-Term Results:
CONVERSION RATE UP
ALL CONVERSION RATE UP
How We Did It
How We Did It:
Advanced campaign restructure and expansion (UK & Worldwide)
Experiments on bidding strategies to maximise ROAS
SKAGs (Single keyword ad groups)
Specialist segmented remarking and RLSAs creation and deployment
Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)
Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)
The Journey to Success
The Housing Hand:
"10/10 and would definitely recommend"
"Insurance Specialist Conversions Increase 69.19%"
About Housing Hand
About Housing Hand:
Quotes from the Client
Quotes from the Client:
"10/10 and would definitely recommend.
I would say 10/10 and would definitely recommend! I certainly have done by word of mouth! The main reasons being the way everything is explained in as simple terms as possible as well as with frank consideration of our aims and the extra work they do outside of their remit to ensure we're getting the best results (i.e. analytics revenue set up and assistance). Thanks"
~ Joe - Marketing Manager
About Housing Hand
One of the highest respected rent guarantor specialists Housing Hand helps students both in the UK and internationally and professionals to rent a property in the UK by providing them a guarantor. Housing Hand makes the entire renting process from start to finish seamless. With an intuitive application process Housing Hand are able to display hundreds of great reviews from their happy customers.
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We generated an average of 10.1x ROAS for our ecommerce clients.
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Quotes from
Housing Hand
"10/10 and would definitely recommend.
I would say 10/10 and would definitely recommend! I certainly have done by word of mouth! The main reasons being the way everything is explained in as simple terms as possible as well as with frank consideration of our aims and the extra work they do outside of their remit to ensure we're getting the best results (i.e. analytics revenue set up and assistance). Thanks"
~ Joe - Marketing Manager
Quotes from
PPC Geeks
"Insurance Specialist Conversions Increase 69.19%"
- PPC Geeks Team
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I've been really impressed with the project management throughout.
We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.
