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Pay Per Click (PPC)

Welcome to the PPC Geeks Blog! Here you will be able to find all of the amazing things we are doing for our clients in the PPC space.

From new and exciting updates on the major PPC platforms, through to new team members joining us and regular updates on all things you would expect from one of the world-leading Google ads agencies!

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Pay Per Click (PPC)

A client manager at a desk with multiple computer screens, juggling tasks such as talking on the phone, typing an email, and checking project timelines.

A Day in the Life of a Client Manager: Balancing Relationships and Results

Explore the daily tasks of a client manager, focusing on balancing client relationships and delivering top results.
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July 30, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Digital marketing interface displaying Google Ads updates with London landmarks in the background, including the Tower Bridge and the London Eye.

Query Matching Update from Google Ads: What You Should to Know

Query Matching Update: Stay ahead of the game with Google Ads' latest update. Discover how UK brands can optimise their marketing spend!
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July 18, 2024

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

Digital scene illustrating the expansion of conversion data tracking in Google Merchant Center, featuring a modern dashboard with conversion metrics, charts, and graphs representing data tracking across various channels.

GMC: Conversion Data Tracking in Google Merchant Center Expands

GMC: Stay ahead in e-commerce with Google's enhanced conversion data tracking in Merchant Center. Gain deeper insights into your sales.
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July 15, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Person using a smartphone to review a checklist on a performance review app in an urban setting.

The Ultimate Google Ads Performance Review Checklist for UK SMEs

Google Ads Performance Review: Supercharge your Google Ads campaigns with this checklist. Align ads with your goals, and reap the benefit!
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July 12, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

PPC News June 2024 roundup featuring a vibrant summer-themed digital marketing scene with bright sunshine, happy employees in a modern office, PPC ads, AI tools, and subtle soccer imagery. PPC Geeks is highlighted as one of UK's Best Workplaces for Wellbeing 2024.

PPC News June 2024 Roundup: Wellbeing Award and Marketing Insights

Explore PPC News June 2024! Dive into PPC ads, choosing agencies, AI tools, and the link between politics, football, and business.
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July 1, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

Collage of diverse and happy employees, highlighting PPC Geeks' recognition as one of the UK's Best Workplaces for Wellbeing 2024.

PPC Geeks Named One of the UK’s Best Workplaces for Wellbeing 2024

Named among the UK's Best Workplaces for Wellbeing 2024, PPC Geeks is proud to celebrate this achievement.
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June 27, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

A conceptual representation of multi-channel marketing, with hands navigating a complex maze to symbolize strategic planning of business and integration across various platforms.

Politics and Football and Business

Unsettled by elections and gripped by sports? We uncover how these events impact your business and consumers' buying habits.
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June 21, 2024

Mark Pearsall-Hewes

I have enjoyed a varied career from toy testing to teaching in prisons, to working in a record shop & in music television. Whatever I have done, communication has been my core attribute.

A computer screen displaying a digital marketing dashboard with various graphs and charts. The screen shows data trends, including a line graph and bar charts, representing the performance metrics of an online advertising campaign. The scene includes a potted plant, a keyboard, and a mouse on a desk, with a cityscape visible through the window in the background.

What Does a PPC Manager do? PPC Campaign Management: The Ultimate Guide to Maximising Your Brands ROI

Learn about the role of a PPC manager and how they can help businesses maximise their online advertising budget.
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June 13, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Bar graph illustrating the growth in return on ad spend (ROAS) with a dollar sign and upward arrow.

tROAS Maximising Your Advertising Budget: A Guide to tROAS Bidding

Unlock the power of tROAS bidding strategy for optimal ad spend. This guide will walk you through the best practices to achieve profitability.
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June 4, 2024

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

PPC News May 2024 - An illustration showing the transition from spring to summer with elements like blooming flowers and sunny skies, alongside icons for Google Ads, mobile advertising, SEO (Yoast), and an award for 'Best Workplaces for Development 2024'. The text 'Goodbye Spring, Hello Summer!' is displayed.

PPC News May 2024 Roundup: Goodbye Spring, Hello Summer!

Learn the latest with our PPC News May 2024. Learn about Google Ads agencies and our award for Best Workplaces for Development.
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June 3, 2024

May Dayang

I am an expert administrative professional with a strong background in marketing. Exceptionally skilled in organizing, planning, and managing tasks

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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