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Matt Ramsay
Head of Client Management

Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Matt Ramsay

Matt Ramsay, Head of Client Management

With experience working with some of the UKs biggest brands, as well as winning some top industry awards, Matt is here to help your account succeed.

ppc-expert
Super power

Definitely the power of super speed, I'm thinking like The Flash...

grow-business
My tedious link claim to fame

I met Prince Charles, along with around 1000 other kids, during secondary school.

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Brew making
skills

Strong. Tea is one of life's essentials and should be crafted carefully.

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Not many people know about me
I've competed at international level in the sport of fencing and that I'm originally from Cornwall.
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My favourite book
Bill Bryson - Notes from a small island. Over 20 years old and still a hilarious take on British life
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My favourite film
I'm one of many here in saying The Dark Knight is just a masterpiece and definitely a favourite of mine

Matt Ramsay, Head of Client Management

My favourite thing to do when I'm not in work
As I live in the Lake District, I'm often out fell walking, paddle boarding or swimming in my spare time

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My favourite sports team
I follow quite a few sports but spend most of my time watching Liverpool, having decided they were my favourite team many years ago.

My favourite drink
I try to keep it healthy so a good berry smoothie hits the spot every time. After 5pm, nothing beats a crisp cider.

My specialist subject
I'm your man when it comes to Sports questions in a pub quiz.

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Recent Blogs from Matt Ramsay

Google Ads Conversion Lag Explained – What You Need to Know and Why

Table of contents What is Google Ads Conversion Data Lag Why Does Google Ads Conversion…

Author
June 9, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.

How to Setup Google Ads Promotions in Google Merchant Centre 5 Step Guide

Table of contents Google Ads Promotions – The Definitive Step-By-Step Guide Have an Active Product…

Author
June 3, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Google Ads Bidding

The Difference Between Smart and Semi-auto Google Ads Bidding Strategies

Table of contents Target CPA Bidding Target ROAS Bidding Maximising Conversions/ Value Enhanced Cost Per…

Author
April 14, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Google Shopping Ads

How to Improve Google Shopping Product Data

Table of contents Google Shopping Product Data and Your Customer Journey Make Good Use of…

Author
April 8, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing a crowd - how will you get your ads to the right people at the right time? Are you maximising your PPC Spend with DSAs?

Dynamic Search Ads in Google Ads – The Everything You Need to Know Guide!

Table of contents What are dynamic search ads? How do I set up dynamic search…

Author
April 7, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing Great PPC Landing Pages

7 Ways to Make a Great PPC Landing Page

Table of contents 7 Ways to Make a Great PPC Landing Page What Is a…

Author
March 16, 2021
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing a shop sign that says 'open' - is your business as open for business as you would like it to be? Remarketing should be a huge part of your business ad spend

How Remarketing Works in PPC & Why It Should Be Used

Table of contents How remarketing works Types of remarketing Why remarketing should be used Increase…

Author
December 17, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing a dog with business glasses on working at a laptop - Google Ads vs Microsoft Ads – What are the key differences

Google Ads vs Microsoft Ads – What are the key differences?

Table of contents What are Google Ads and Microsoft Ads? Google Ads Microsoft Ads Google…

Author
December 16, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing an auction hammer - this is because this article is on how Google works out how much you pay in its PPC auction

How Do PPC Auctions Work – A Beginner’s Guide

Table of contents How do PPC Auctions Work? The Auction Process: What is Quality Score?…

Author
December 9, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing a padlock to make reference to Google locking away valuable search data

What Google’s Removal of Keyword Data Means for Businesses

Table of contents What Does this Mean for Businesses? Why Has Google Removed Keyword Data?…

Author
October 21, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Image showing a group of people - you are now able to use In-Market and Affinity Audiences to segment out people and find the correct people to target with your PPC spend - rather than showing as to everyone

How Do In-Market and Affinity Audiences Work?

Table of contents What are In-Market Audiences? Finding Affinity Audiences How do Affinity and in-market…

Author
September 23, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.

Matt Ramsay joins PPC Geeks as the new Senior Client Manager

Matt Ramsay joins PPC Geeks as the new Senior Client Manager Matt Ramsay: Its been…

Author
January 24, 2020
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
PPC Geeks Blog - Marketing Tip of the Month How to Measure Your Success (And Failure)

Marketing Tip of the Month: How to Measure Your Success (And Failure)

How to Measure Your Success? You need to measure your marketing! If you know what’s…

Author
June 28, 2019
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
PPC Geeks Blog - What is Remarketing And How to Set it Up

What is Remarketing? And How to Set it Up

When it comes to buying, you know what people are like. They like to compare…

Author
April 5, 2019
Matt is an experienced digital marketer and data lover. Having worked in both client side marketing teams and as part of an agency, Matt knows the best of both worlds.
Happy Clients

We have definitely seen massive growth in the sales on our website. PPC Geeks managed to implement advanced campaigns that can enable us to maximize our return on ad spending. We also love their monthly reports, with solid recommendations along with the live dashboard in case we want to check results anytime

Abdul Thadha
Managing Director, Books2Door

Every campaign they run is built strategically and methodically with a real focus on gathering and acting on data. This has been really refreshing for me as it integrates perfectly with how we run the other parts of our online business.

Ali Gammack
Marketing Manager, SkyParkSecure

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