Dan T
PPC Director
Having worked on hundreds of Google Ads accounts over 15+ years there is possibly no industry vertical that I haven't helped my clients achieve success in. We are 100% results focused and look to leverage big data modelling where possible to find insights that matter.

Will your company be our next happy PPC client ?
Dan T, PPC Director
Here at PPC Geeks we blend cutting edge methodology, AI and human experience to produce high ROAS accounts that will give you the competitive edge against your competition. We are constantly testing our approach, builds, strategy and much more, If you want better results from PPC advertising you have come to the right place. I have been lucky enough to have experience with a very wide variety of companies including some of the largest corporate brands such as Allianz, BAE, Avaya and lomart but I have also worked at the other scale with countless SME's.

Superpower
The Super power I would like the most is the ability to fly, mainly so I wouldn't have to spend so much time in airports waiting for planes

Claim to fame
My old primary school friends dad went to school with Rowan Atkinson (aka Mr Bean)

Brew making skills
Pretty poor, maybe a 5 out of 10, but that doesn't stop me. Tea or coffee anyone?

I have hit my mid life crisis early and have embarked on completing as many sprint triathlons as I can (the mind is more eager than the body)

The Chimp Paradox by Dr Steve Peters - trying to understand the human condition never ceases to amaze me

Shawshank Redemption - just a true classic, no huge budget special effects, focus on a great story, heart ache, friendship and the happy ending. I just love it!
Dan T, PPC Director
My favourite thing to do when I'm not in work:
Getting out and about on the mountain bike exploring the Lake District, training and exploring new places



My favourite sports team
Liverpool Football Club - okay don't hate me. It's taken us a long time to win something!
My favourite drink
Water (it would have been Disaronno and orange a few month ago, but the triathion training is in full swing)
My specialist subject
Cars of the 1990's, Ford Escorts, Vauxhall Nova's, Subaru Impreza's reminds me of being young, getting my licence and fantasising over Autotrader (yes the paper version - how times have changed)

Get to know the rest of your team
Recent Blogs from Dan
PPC News April 2022: The PPC Geeks Monthly PPC Update
Table of contents Google Ads Job: WFH Account Manager PPC Geeks Enters the Top 10…
The Future of Digital Marketing
Table of contents The Future of Digital Marketing: The Rise of Sustainable Marketing The Outlook…
Retail Sales Plummet as Cost of Living Crisis Puts Costly Marketing Mistakes into Context
Table of contents Drop in Online Sales Puts Wasteful Ad Spend into Context Time to…
How to Set Up Google Shopping
Table of contents What is Google Shopping? How to Start Google Shopping: Creating Your Product…
Everything You Need to Know About Revised Conversions
Table of contents What is Google Revised Conversions? How Does Google Revised Conversions Work? What…
Cookies To Cease: Understand How This May Impact Your PPC Campaigns
Table of contents Cookies to Cease and The New Privacy Landscape Cookies to Cease: The…
How to Set Up and ‘Do’ Google Ads
Table of contents How to Set Up Google Ads: Key Terms & Phrases You Need…
Google Ushers In Short Titles for Product Ads
Table of contents Everything You Need to Know About Short Titles for Product Ads Where…
Everything You Need to Know About Amazon Ads
Table of contents Upscale Your eCommerce Business with Amazon Ads Amazon Sponsored Product Ads Understanding…
Work From Home PPC Jobs: Work From Home PPC Expert Job Profile
Table of contents What Does This Work From Home PPC Job Entail? What Benefits Accompany…
PPC News March 2022: Welcome to the PPC Geeks Monthly PPC Updates
Table of contents Microsoft Advertising Auto-Apply Recommendations Out of Beta 11 Best eCommerce PPC Agencies…
Cookies To End: Find Out How This May Impact Your Paid Search Campaigns
Table of contents Cookies to End and the Evolving Privacy Landscape Cookies to End: The…
Guide to Marketing on TikTok: Shopify x TikTok
Table of contents Guide to Marketing on TikTok: How Can Your Shopify Business Market on…
Google Ads Enhanced Conversions: Google Introduces New Way to Track Offline Leads
Table of contents What Are Google Ads Enhanced Conversions How Do Google Ads’ Enhanced Conversions…
Google Introduces Shortened Titles for Product Ads
Table of contents What Is Shortened Titles for Product Ads Where Will Shortened Titles for…
17 Best Video Production Companies 2022 (Boost Your Brand)
Table of contents Who are the Best eCommerce PPC Agencies? BX Films Kyro SocialSEO Veracity…
15 Best eCommerce Platforms 2022 (eCom Heaven)
Table of contents What is the Best eCommerce Platform? Absolute Web Brainvire Infotech Inc Rave…
17 Best Google Ads Agencies 2022 (The Ultimate List)
Table of contents Who is the Best Google Ads Agency? PPC Geeks Black Propeller Disruptive…
15 Best PPC Ads Agencies
Table of contents Who are the Best PPC Ads Agencies? PPC Geeks KlientBoost Disruptive Advertising…
20 Best Shopify Agencies
Table of contents Who are the Best Shopify Agencies? Sunrise Integration Dotlogics MOBIKASA MTN Haus…
11 Best eCommerce PPC Agencies
Table of contents Who are the Best eCommerce PPC Agencies? PPC Geeks Loud Mouth Media…
PPC News February 2022: Welcome to the PPC Geeks Monthly PPC Updates
Table of contents Google Topics the FLoC Killer – Federated Learning of Cohorts is Dead…
10 Best Web Designers 2022 (Get Ahead Of The Game)
Table of contents Who is the Best Web Design Agency? Creative Brand Design Web Choice…
13 Best Facebook Ads Agencies 2022 (Grow Your Brand)
Table of contents Who is the Best Facebook Ads Agency? List of The Best Facebook…
15 Best Influencer Marketing Agencies 2022
Table of contents Who is the Best Influencer Marketing Company? The List of the Best…
Facebook Metaverse Lost $10 Billion On Investments
Table of contents How Much Does Meta Spend on the Facebook Metaverse? Why is the…
PPC Geeks Has Been Named a 2022 Google Premier Partner
Table of contents 2022 Google Premier Partner Status 2022 Google Premier Partner: PPC Geeks Named…
PPC Geeks are Regarded as One of The Best PPC Agencies in the UK
Table of contents The Best PPC Agencies in the UK: Top 5 Clutch – No.1…
Google Topics the FLoC Killer – Federated Learning of Cohorts is Dead
Table of contents Google Topics: Why Was FLoC so Vemenenelty Hated? What is Google Topics?…
PPC News January 2022: Welcome to the PPC Geeks Monthly PPC Updates
Table of contents New Improvements to Image Extensions Within Google Ads Why is Conversion Tracking…
Mark Pearsall-Hewes has Passed All Google Ads Assessment and is Fully Certified for 2022 through 2023
Everyone, please take a moment to celebrate one of our experts Mark Pearsall-Hewes as he…
New Improvements to Image Extensions Within Google Ads
Image Extension Improvements: Google will soon roll out a raft of image extension improvements to desktop devices, signalling a change in tact.
Welcome to the PPC Geeks Monthly Updates for December, 2021
PPC News, 2021: In this, the final roundup of 2021, we take a closer look at everything from Google’s new, comprehensive launch of their revolutionary Performance Max campaign tool
Welcome to the PPC Geeks Monthly Updates for October, 2021
Table of contents Data-Driven Attribution Will Soon be the Default Attribution Model for all New…
PPC For Dentists, We Are Voted No. 1
Table of contents PPC for Dentists: Where Can I advertise? PPC For Dentists: Choosing the…
Welcome to the PPC Geeks Monthly Updates for September, 2021
Table of contents Google Smart Display Campaigns: How They Work & How to Use Them…
How to Beat Google Shopping this Black Friday
Table of contents How to Beat Google Shopping: Fix Your Feed of Errors How to…
The Best Black Friday Ecommerce Strategy to Increase Sales
Table of contents Black Friday Ecommerce Strategy: Build Anticipation Via Social Media Black Friday Ecommerce…
Black Friday PPC Top Tips
Table of contents Black Friday PPC Top Tips: Build Awareness with Display Ads Black Friday…
Welcome to the PPC Geeks Monthly Updates for August 2021
Table of contents Google Smart Shopping Best Practices Google Ads Exams: Siobhain McConnell is Fully…
Google Ads Exams Mark Lee has Passed All Google Ads Exams and is Fully Certified for 2021 through 2022
Table of contents Why are Google Ads exams important? Why choose a Google Ads certified…
Mark Lee joins PPC Geeks as PPC Account Manager
All the PPC Geeks team gave a warm welcome to Mark Lee who has joined…
Google Ads Exams Siobhain McConnell Has Passed All Google Ads Exams and is Fully Certified for 2021 to 2022
Table of contents Why Google Ads Exams Matter What Are Google Ads Exams? How to…
Welcome to the PPC Geeks Monthly Updates for July 2021
Table of contents Google May Suspend Merchant Websites Due to Inaccurate Availability Smart Bidding: All…
PPC Geeks Monthly Update for June 2021
Table of contents Introducing the PPC Geeks Monthly Update for June 2021 How to Setup…
Welcome to the PPC Geeks Monthly Updates for May 2021
Table of contents All Bamboo – Landing Page Review (PPC News May 2021) Smart Bidding…
Kate Graham is Fully Google Ad Certified For 2021-2022
Table of contents What is a Google Ads Certification and Why is it Important? Why…
PPC News April 2021 – PPC Geeks Monthly Update
PPC News April 2021: In this month’s review, we examine the latest updates from the…
Best PPC Agency in Manchester PPC Geeks
Table of contents Best PPC Agency in Manchester – The Stats Don’t Lie The Number…
Google Ads Exams: Dan Trotter has Passed All Google Ads Exams and is Fully Certified for 2021-2022
Table of contents What Does it Mean to be Google Ads Certified? The Importance of…
March 2021 PPC News – PPC Geeks Monthly Updates
Table of contents LinkedIn Ads Tutorial: How to Create Your First LinkedIn Campaign PPC Geeks…
What Are Conversion Attribution Models in Google Ads
Table of contents Conversion Attribution Model: Last-Click Conversion Attribution Model: First-Click Conversion Attribution Model: Linear…
Paid Media Recap – February 2021
Table of contents Google Ads Paid Media February 2021 Phrase Match Keywords are Now Default…
Monthly Pay Per Click News Roundup – PPC Geeks – February 2021
Table of contents Give your Business the Advantage with YouTube Advertising Gmail Ads and Their…
Give Your Business the Advantage with YouTube Advertising
Table of contents Where videos in Google results appear YouTube Videos are more likely to…
Monthly News Roundup – PPC Geeks – January 2021
Table of contents Whatsapp Adds New Shopping Button E-Commerce Wins Over COVID Expected CTR and…
WhatsApp adds new shopping button
Table of contents WhatsApp Shopping in Carts How to use WhatsApp Carts: Step by step…
E-Commerce Wins Over COVID
Table of contents A New Era of E-Commerce Google Shopping Bing Facebook Shopify Pinterest Boost…
PPC News December 2020 – PPC Geeks Monthly Updates
Table of contents How Remarketing Works in PPC & Why It Should Be Used Google…
PPC News November 2020 – PPC Geeks Monthly Updates
Table of contents Presenting the New Google Analytics TrustPilot Ads: How and Does TrustPilot Impact…
9 Tips For A Successful Christmas PPC Campaign 2020
Table of contents Preparation, Planning and Communication Are Key For Xmas 2020 PPC Planning! Stock…
How to Stop Google Ads from Overspending Your Budget
Table of contents How Do Google Ads Budgets Work? Choosing Your Bid Your Google Ads…
Conversion Attribution Models in Google Ads
Table of contents There are several Conversion Attribution Models Think Football Team ‘Assists’ When Deciding…
Facebook Ads: Facebook’s Official Affidavit Threatening to Switch Off Instagram and Facebook Across Europe Over EU Data Regulations
Facebook Ads: Facebook’s Official Affidavit Threatening to Switch Off Instagram and Facebook Across Europe Over…
Black Friday PPC Planning 2020
Table of contents Create Specific Black Friday Campaigns Update Shopping Ads With Your Black Friday…
PPC Geeks Proud to be Named a Top UK PPC Agency by Clutch
Top UK PPC Agency is quite the accolade and here at PPC Geeks, we know…
Google Shopping Actions What You Need To Know
Hello it’s Chris here, I’m one of the Directors here at PPC Geeks, have you…
32 Marketing Blogs You Need to Follow Today
Blogs You Need to Follow Now Blogs You Need to Follow: Woosh! Did you hear…
What is Google Display Network? And Will It Work?
What is Google Display Network? And Will It Work? Find Out Here Today! What is…
Advertising Online – Types of PPC Ads and Will They Work for Your Business?
Types of PPC Ads: There Are Many, Here Is Our Guide! Types of PPC Ads:…
GDPR Compliance Checklist: Is Your Website Compliant?
GDPR Compliance Checklist – Free Guide! GDPR Compliance Checklist: with Halloween upon us, let us…
13 Ways to Get More Traffic to Your Company Website
Get More Traffic to Your Company Website – Our Free Guide! 13 Ways to Get…
How to Increase Profit: 9 Tips for Your Business
How to Increase Profit – Our Free Top Tip Guide! How to Increase Profit: 9…
Does Google Ads Work and Is It Worth It?
Does Google Ads (Previously AdWords) Work and Is It Worth It? If you’re reading this,…
Build the Perfect PPC Landing Page: Best Practice & Examples
How To Build the Perfect Google Ads PPC Landing Page: Best Practice and Examples No…
What’s New in Google Ads? What You Might Have Missed
Google ads latest changes: If you’re struggling to keep up with Google Ad’s latest changes,…
Underused Google Ads Features: What You’re Missing Out On
Underused Google Ads features: Google Ads is complex, ever-changing and sometimes even confusing. We’re all…
Google Ads Bing Ads: Which is Best for You?
Google Ads vs Bing Ads: So you want to get in on the PPC action…
Google AdWords Cost: How Much Will it Cost You?
Google AdWords Cost: So you’re thinking about setting up an AdWords account but you’re not…
How to Write Calls to Action (CTAs) for Google Ads
Reviewing your Google Ads calls to action or adding in some news ones? Good move….
Stuck in a Digital Marketing Rut? 4 Ideas to Kick Start Your Campaigns
You’ve been putting a lot of effort into your digital marketing for a while now….
How to Set Up AdWords Conversion Tracking Today
Your campaign is up and running. You’re getting impressions and clicks and feeling great!? But…
Tips For Shopping Campaigns 5 Advanced Ideas For Better Shopping Campaigns
Tips For Shopping Campaigns: Huge amounts are spent by advertisers on Google shopping. Yes. I…
Your Easy Guide to Better AdWords Budget Strategies
AdWords Budget Strategies: budgeting is key to any successful AdWords campaigns. All businesses exist to…
3 Free AdWords Training Courses for Beginners
AdWords Training: heard of AdWords but aren’t sure where to start? Without the budget to…
How to Build a Profitable PPC Campaign with Unit Economics
Profitable PPC Campaign: Whether you’ve heard of unit economics or not, it’s time to listen…
AdWords Attribution Changes 2018: What You Need to Know
AdWords Attribution: The word is out – apparently Google will stop supporting last click attribution….
PPC Agency or In-House: Which is Best?
PPC Agency or In-House: So you’re looking at your AdWords account and know you need…
How to Improve your AdWords Performance: 6 Advanced Techniques to Try Today
Improve Your Adwords Performance: So you’ve been working on your Google AdWords account but aren’t…
7 Essential Interview Questions for Your Next PPC Expert
Essential Interview Questions: Running successful and profitable PPC accounts is a skill. It’s also something…