Chris S
Client Director
Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.
Will your company be our next happy PPC client ?
Chris S, Client Director
Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency. Finding a real focus on Google Ads, for the last 5 years, that's been Chris's sole professional focus, building up two agencies and delivering exceptional results for clients.
Chris leads the Client Management and Business Strategy at Director level for our clients and has extensive experience managing teams delivering to major brands including New Look, Pets at Home, JJB and many more.
Superpower
Ability to be in two places at once would be nice, so I can always be where clients need me.
My claim to
fame
Starred in 2 school plays at Primary School. Missed career as an Actor clearly!
Brew making
skills
That's what coffee shops are for.
I've dislocated my shoulder 12 times.
Changes all the time (I hate what's your favourite questions as hard to pick one) but seen as you've got a gun to my head recently it's Sapiens by Yuval Noah Harari and Factfullness by Hans Rosling.
Back to the Future 2.
Chris S, Client Director
My favourite thing to do when I'm not in work:
Not work! Being a dad, guitar, read and writing.
My favourite sports team
Wigan Warriors Rugby League
My favourite drink
IPA, Rioja, Malbec (not at the same time, or at least not in the same glass)
My specialist subject
Exceeding client expectations. Critical thinking.
Recent Blogs from Chris S
Covid-19 Rebound Strategy – Our 5 Step Free Guide
Get Your Digital Marketing Covid-19 Rebound Strategy To say it’s been a turbulent year for…
Google adds new digital services taxes in the UK
Google Ads – Learn all about the new digital services taxes in the UK &…
7 Best Marketing Strategies You Need to Try in 2019
Marketing managers are spoilt for choice these days. There are so many avenues you can…
Why Is Advertising Important? And Why You Can’t Ignore It
Does your business need advertising? You bet it does! Because you can’t get by with…
The Best Marketing Campaigns of 2018 (And What to Expect Next Year)
We had a great 2018. How was it for you? Good? Good! As ever, throughout…
Diversification Strategy – How to Diversify Your Business
Very few businesses stick to their guns. The market is constantly changing, and the most…
Why Is Marketing Important? 5 Reasons for Your Business
No matter who you are or what you do, if you’re running a business, you…
Christmas Marketing Strategies for Ecommerce Websites
Shh. Do you hear that? That’s the sound of sleigh bells in the distance. via…
How Effective is Google Ads? Can it Work?
In a word, yes. But then as PPC experts we’re probably biased. I’m going to…
8 Ways to Improve Your AdWords Click Through Rate (CTR)
8 Ways to Improve Your Google Ads (Previously AdWords) Click Through Rate (CTR) Ah, the…
Marketing Tip of the Month: Nail Your Call to Actions
We all know the importance of CTAs, right? They can be the difference between a…
PPC Audit – 10 Essential Metrics You Need to be Tracking
Google Ads PPC Audit: 10 Essential Metrics You Need to be Tracking One of the…
AdWords vs AdWords Express: What You Need to Know
So, you’ve decided to enter the world of PPC advertising. Congratulations! You’re going to enjoy…
AdWords Check Up: Step 3 – Keywords & Ads
So, you’ve completed step one and step two, where we’ve covered: The basicsAims, tracking, seasonality…
What is Customer Match and Why is it Good for Small Businesses?
Customer Match launched in 2015 and is the perfect way for small businesses to target…
What are Custom Intent Audiences in AdWords?
At the tail end of 2017, Google added Custom Intent Audiences to AdWords. Haven’t heard…
Using Remarketing Lists for Search Ads (RLSA): Everything You Need to Know
Looking to up your AdWords game? You don’t have to just rely on keywords anymore,…
Negative Keywords Lists for AdWords You Must Add Right Now
Whether you’re in and out of your account adding negative keywords every day or you’ve…
Back to Basics: Landing Page Best Practice to Generate Leads
Search the web and you will find 5,920,000 results for designing a good…
10 Ways You’re Still Wasting Money in AdWords
Arguably the best tool to get potential customers quickly; Google AdWords can get…
35 PPC Tools We Can’t Live Without in 2018
The way we search is changing. And the way we advertise in search is changing…
Common PPC metrics: Which are the best?
Whether you’re new to AdWords or not, you’ll know that there are hundreds…
Is Your AdWords Account Stagnating? Look at your Landing Pages
So you’ve been running an AdWords account for a while, you’ve tinkered and changed and…
How to Use Google Adwords & How Does it Work?
Advertising online is one of the fastest ways to reach new audiences. Search engines are…
Running PPC In-House? 7 Ways You’re Wasting Money
A large majority of business owners understand that you need to advertise to get in…