PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.

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Not Just More Leads A Guide to PPC Quality and ROI

Stop chasing empty metrics. This guide shows you how to get Not Just More Leads, but higher quality conversions and real ROI from your PPC campaigns.

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Why Is Advertising Important? And Why You Can’t Ignore It

Does your business need advertising? You bet it does! Because you can’t get by with word of mouth alone. Advertising is critical to your business’s long-term success. It can win you new clients, help you keep existing clients, build brand awareness, and enable you to establish a foothold in new markets. Why Do So Many…

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March 1, 2019

chris

Chris is a unique hybrid of business acumen, technical know-how and digital marketing acumen. The 'Geek' in PPC Geeks, academically Chris always was on the business side and went on to manage major software implementations before setting up his own digital marketing agency.

What Changes to Expect from Google Ads in 2019

Changes to Expect from Google Ads Next Year Changes to Expect from Google Ads: what’s going to happen to Google Ads in 2019? What sort of changes will Google introduce, and what sort of things will you have to do to stay ahead of the curve? via GIPHY Well, good news! We’ve looked into our…

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February 22, 2019

Amy

I have a huge interest in marketing and the ever-changing digital world. I’ve developed a wide range of skills and gained a great deal of experience in my role as Account Executive here at PPC Geeks.

Image showing PPC Geeks as the Best UK PPC Agency

Best UK PPC Agency Award for PPC Geeks in 2019

Here at PPC Geeks, we are dedicated to delivering exceptional Google Ads results to our trusted client partners and have been recognised.

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February 7, 2019

Sarah Stott

Sarah has a varied background with a degree in Politics, and significant experience in high level events management. This managerial experience transfer well to her role for the last 5 years in the Digital Marketing space.

3 Business Growth Strategies To Implement Right Now

Business Growth Strategies You Need To Know About Right Now! Business Growth Strategies: it’s a truth, universally acknowledged, that a person in possession of a business must want that business to grow. Business Growth Strategies: Your business will never grow if you just let things trundle along. You need a business growth strategy! In this…

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January 25, 2019

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

The Best Marketing Campaigns of 2018 (And What to Expect Next Year)

Explore the best marketing campaigns of 2018 that set new standards. Learn tips & strategies from successful campaigns that engaged audiences

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December 17, 2018

chris

Market Penetration Strategy: Definitions & How to Use Advertising for Long-term Success

Market Penetration Strategy – What You Need to Know Market Penetration Strategy: imagine if there was a way of growing your business that didn’t involve any pricey new product development. That’s market penetration! Do it well and you can start making more money without straying too far from your current range, and without making any…

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December 17, 2018

Amy

PPC Geeks Blog - Business Tip of the Month Knowing When to Diversify

Business Tip of the Month: Know When to Diversify

Know When to Diversify Diversification is entering into a new market with new products or services. To identify these new markets, products or services you must consider your business niche and the perception of your business by customers. Diversification may not always be the right option for your company and you can never be certain…

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December 13, 2018

Sarah Stott

Marketing Budget – How to Calculate, Plan and Manage Your Budget

Marketing Budget – All You Need to Know Guide Marketing Budget: how much should you spend on marketing? Where should you spend it? What sort of return should you expect? Questions, questions! This post is your essential guide to calculating, planning and managing your marketing budget. How to Calculate Your Marketing Budget So, how…

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December 11, 2018

Ollie and Poppy Martins

We have spent many years learning a deeper understanding of digital marketing and biscuit hustling. Our main focus these days is making sure that we know exactly where the treat jar is located.

PPC Geeks Blog - What is the Google Display Network And Will It Work For You

What is Google Display Network? And Will It Work?

What is Google Display Network? And Will It Work? Find Out Here Today! What is Google Display Network? We’re all familiar with banner ads on web pages and ads before YouTube videos. How about those ads that appear when you’re playing on your favourite mobile app? These are all known as display ads. Display ads…

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December 5, 2018

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Diversification Strategy – How to Diversify Your Business

How to Diversify Your Business: very few businesses stick to their guns. The market is constantly changing, and adaptation is key.

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December 3, 2018

chris

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