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PPC Geeks Blog: Insights, Updates, and Expert Advice in the World of PPC Marketing

Welcome to the PPC Geeks Blog – your ultimate destination for staying up-to-date with everything happening in the dynamic world of PPC and digital marketing. Here, you'll find invaluable resources, actionable tips, and behind-the-scenes insights from one of the leading PPC agencies in the UK.

Whether you’re looking for the latest updates on major PPC platforms, expert guidance on optimising your campaigns or inspiring success stories from our clients, our blog is packed with content designed to help your business thrive.

What Can You Expect from the PPC Geeks Blog?

  • Cutting-Edge Industry News: Stay ahead of the curve with updates on Google Ads, Microsoft Ads, and social media ad platforms.
  • Proven Strategies: Learn actionable tips and tricks to improve your ROI and optimise your digital advertising campaigns.
  • Client Success Stories: Discover how our tailored approaches have transformed businesses, helping them scale and achieve their goals.
  • Team Insights: Meet the PPC Geeks team, get to know the experts behind the success, and learn from their extensive experience.
  • Free Resources: Access guides, templates, and audit insights that can help you take your PPC marketing to the next level.
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Will You Be Our Next Happy PPC Ads Client?

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Google Faces Major Antitrust Ruling Over Ad Tech Monopoly

A federal judge has ruled that Google holds illegal monopolies in the online advertising technology sector, marking a significant setback for the tech giant. This ruling, delivered by U.S. District Judge Leonie Brinkema, highlights Google’s anticompetitive practices in the publisher ad server and ad exchange markets, which have been deemed harmful to competition and consumers…

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Has Your eCommerce PPC Hit a Plateau?

Explore effective strategies to overcome ecommerce PPC plateaus. Learn how top PPC agencies can optimize your campaigns for sustained growth
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April 26, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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PPC News April 2023: Welcome to the PPC Geeks Monthly PPC Update

PPC news April 2023. See the PPC Geeks monthly PPC update and digital advertising roundup for an in-depth look into the marketing world.
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April 25, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Facebook’s Advantage+ Shopping Campaigns

Are Facebook’s Advantage Shopping Campaigns worth the hype? Here’s everything you need to know to make your decision
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April 24, 2023

Mark Lee

I have been working on PPC accounts for many years within agency environments so I love the thrill of getting to know new businesses, both big and small. I get a kick out of analysing data and methodically improving every aspect of an ad campaign, I love nothing more than making clients happy.

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The 12 Best Design Agencies for eCommerce Brands in 2024

When you hire one of the best design agencies for eCommerce brands, you’re hiring a team of experts. Here is a list of best candidates.
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April 21, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

Why is Tracking so Essential to Optimum eCommerce Performance?

Accurate tracking is essential for a highly optimised Google Ads campaign. Both for monitoring ad spend and investment
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April 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

How to Reduce Wasted Ad Spend and Compete More Effectively with eCommerce PPC

Competitors are likely to invest in eCommerce as search volume decreases and global uncertainty increases. How do you reduce wasted ad spend?
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April 19, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

The Russia-Ukraine war paired with the COVID pandemic impacted the economy beyond belief, leaving advertisers searching for ways to boost your eCommerce business.

5 Ways to Boost Your eCommerce Business in 2023

The economy has been unpredictable and volatile. Thus, it is vital to know how to boost your eCommerce business this 2023.
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April 14, 2023

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

How AI and Machine Learning are Transforming Ecommerce

How AI & machine learning revolutionize ecommerce? Learn benefits, trends & strategies to stay ahead in digital marketing with PPC Geeks.
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April 7, 2023

Max Jones

I have many years of experience managing award-winning PPC campaigns across a range of industries and a passion for all things maths & tech.

Exciting New Features for Google Discovery Campaigns Explained

Google has recently unveiled three new Discovery Campaign features. Here’s everything you need to understand.
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April 4, 2023

Rory Bettany

Rory has worked with a variety of businesses in different industries around the world to deliver results based, data driven digital marketing strategies.

Understanding eCommerce Search Terms in Uncertain Times

Global uncertainty; economic turmoil; the rising cost-of-living. Let's understand eCommerce search terms in these uncertain times.
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April 3, 2023

Dan

Has worked on hundreds of Google Ads accounts over 15+ years in the industry. There is possibly no vertical that he hasn't helped his clients achieve success in.

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Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."

~ Just Go, Alasdair Anderson

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