All Bamboo
PPC Success Stories
All Bamboo: 58% Conversion Rate Increase
All Bamboo sells luxury bamboo bed linen, towels and accessories from their UK base. They are passionate about the benefits of their products for the environment and pride themselves on exceptional customer service.
All Bamboo decided to work with PPC Geeks due to previous wasted spend. They needed to achieve a certain ROAS on a consistent basis and grow the amount of sales per month. With our experience of e-commerce accounts, we were delighted to bring them on board!
"PPC Geeks have been instrumental in allowing us to meet those goals"
"Excellent responsiveness, communication and client service."
~ Rachel and Ian - Owners.
The Challenge
All Bamboo sells luxury bamboo bed linen, towels and accessories from their UK base. They are passionate about the benefits of their products for the environment and pride themselves on exceptional customer service.
The Impact
All Bamboo decided to work with PPC Geeks due to previous wasted spend.
The Outcome
Conversion Rate Increase of: 58%
ROAS Targets Beaten by: 56%
CPA Decrease of: 14%
CTR Increase of: 241%
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The Brief
The Brief:
All Bamboo decided to work with PPC Geeks due to previous wasted spend. They needed to achieve a certain ROAS on a consistent basis and grow the amount of sales per month. With our experience of e-commerce accounts, we were delighted to bring them on board!
The Results
Short-Term Results:
CONVERSION RATE INCREASE
ROAS TARGETS BEATEN
58%
CONVERSION RATE INCREASE
56%
ROAS TARGETS BEATEN
14%
CPA DECREASE
241%
CTR INCREASE
Long-Term Results:
CPA DECREASE
CTR INCREASE
How We Did It
How We Did It:
Worked with the client to understand their business model.
Created new campaigns focused on their best performing keywords.
Assigned more of the budget to the best performing campaigns.
Ensured we only advertised items that were in stock to minimise wasted spend.
Added device and ad schedule bid adjustments to target people on the right devices at the right times.
Created ads that sold the benefits of bamboo to potential new customers.
The Journey to Success
All Bamboo:
We are very happy that we have been able to produce consistently excellent results for All Bamboo, a client with whom we have an excellent working relationship. Their ROAS targets have been exceeded every month and we have seen record Conversion Rates in their account. With the market for eco commerce growing each year, we are sure to see even better results in the future.
About All Bamboo
About All Bamboo:
Quotes from the Client
Quotes from the Client:
"Excellent responsiveness, communication and client service."
~ Rachel and Ian - Owners.
About All Bamboo
All Bamboo is a UK-based, family-run business selling premium bamboo products such as bedding, towels and scarves. They are the leading retailer of luxury bamboo goods in the UK.
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Quotes from
All Bamboo
"Excellent responsiveness, communication and client service."
~ Rachel and Ian - Owners.
Quotes from
PPC Geeks
We are very happy that we have been able to produce consistently excellent results for All Bamboo, a client with whom we have an excellent working relationship. Their ROAS targets have been exceeded every month and we have seen record Conversion Rates in their account. With the market for eco commerce growing each year, we are sure to see even better results in the future.
- PPC Geeks Team
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