Google Ads Specialists
PPC-Geeks-Rated-Excellent-On-Trustpilot

HiFix

HiFix

“Honest advice and knowledgeable team”
“Leading Specialist Audio Equipment Retailers ROAS up 59.73%”

Spend: Up 1.19% YoY

Conversions up: 154%

Cost per conversion down: 60.28%

Conversion rate up: 73.16%

Sales/Revenue Up: 61.62% YoY

ROAS Up: 59.73% YoY

One of the leading specialists of leading Hi-Fi and audio equipment how have been in business since 1983. Frank Harvey Hi Fi Excellence is the internet shop window for some of the world’s greatest Hi Fi and audio products. With over 30 years’ experience in retailing they pride themselves on levels of service not often associated with the internet. They specialise in selling Hi-Fi & Audio Visual products, with unparalleled advice and support on quality products. Offering top bands to name just a few such as Pioneer, Senneiser, HEOS Denon, Sonos, Samsung, Bose and many more.

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How we did it

Granular product level campaign expansion

50% traffic split experiments on bidding strategies

SKAGs (Single keyword ad groups) built around specific high ROI products

Advanced bidding strategies around profitability

Dedicated campaign level shopping rebuild focusing on key ROAS metrics

Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)

Continual ad copy A.B testing

“Honest advice and knowledgeable team
Having used other company’s previously we are really impressed with PPC Geeks, Chris and his creditable and passionate team of professionals provide great communication as well monthly reporting on all the necessary parameter’s. Each month suggesting improvements and working to maximize our monthly spend They have been working on our account for nearly 12 months and they have been phenomenal in every respect. They put a lot of work behind the scenes and it shows. Nice work.”

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~ Frank Harvey - Hi Fi Excellence Ltd

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