SkyPark Secure: Return on Ad Spend up 241%
One of the oldest and most respected UK based worldwide suppliers of airport parking solutions SkyPark Secure allows customers to compare 300+ parking options at 28+ UK airports, and over the last 15 years, have helped over 3 million customers park their cars, saving them over 7 million pounds in the process!
As such SkyPark Secure wanted to see improvements across the board from increasing spend through to wanting to be more profitable on its bookings. We got our PPC Experts to work and were able to show fantastic improvements in all of the main areas the client wanted to see improvement in such as Spend up 60%, Sales and Revenue up 1494% and ROAS (return on ad spend) shooting up 241%!
If you want to see if the PPC Geeks could help improve your bottom line profitability like this then simply speak with one of our PPC Experts today!
“They have quickly got to grips with our business and our industry”
“ROAS up 241% YoY”
One of the oldest and most respected UK based worldwide suppliers of airport parking solutions SkyParkSecure who work with over 2 millions customers, 300 airport parking providers across 28 UK airports.
How we did it:
- Granular campaign expansion (UK & Worldwide)
- Dedicated campaign level remarking and RLSAs
- 50% traffic split experiments on bidding strategies
- Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)
- SKAGs (Single keyword ad groups)
- Continual ad copy A.B testing
“One of the many advantages that I've found whilst working with PPC Geeks is that they have quickly got to grips with our business and our industry. They understand our business objectives and the balance that we need between sales and profit. Every campaign they run is built strategically and methodically with a real focus on gathering and acting on data. This has been really refreshing for me as it integrates perfectly with how we run the other parts of our online business.”
~ Marketing Manager