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Chase Plant Hire

Chase Plant Hire - cut wasted ad spend by £7,000 per month

Google Ads (Search, Retargeting, Display) 

The Brief:

Chase Plant Hire are a family-owned business offering the widest range of stock for plant hire equipment in the Midlands. Given the delivery constraints of heavy plant equipment (think JCB diggers) for hire, they target within a mileage range.

Chase Plant Hire continue to work with PPCGeeks, to ensure that they only getting enquiries from their serviceable area. They want maximum brand exposure to build the company value, and this had led to large areas of wasted spend targeting all over the country with previous agencies. Finally with our full end to end tracking, and CRO services we have been able to demonstrate consistent lead flow and improvements for over 5 years with this client. ROI is critical in this competitive high volume market which our reporting exemplifies.

PPC Banner


Wasted Ad Spend Saving


Local impression share


CPA down

“my go-to for over 5 years, not only for PPC but also traditional marketing help and advice, he has increased our leads generated, decreased the cost of marketing and is always ahead of changes and innovation."

Wasted ad spend down: 60%

Qualified leads up: 34%

Company Bio:

Chase Plant Hire is an independent, well established and experienced hire company with a proven track record of excellent service and reliability.

With the largest stock levels in the Midlands, they always have machines to hire same day, next day, weekends and long term.

Chase Plant Hire

How we did it:

Adapting to seasonal trends

Increased market share for target service area

Full lead tracking including calls

Brand protectiong and competitor positioning

CRO consulting and massive landing page conversion optimisations

Long term (5+ year) client partnership

"Extremely responsive, innovative and constantly improving. I've recommend them to a number of other businesses”

~ R. Jukes - Plant Operations Manager

See More of the PPC Geeks Case Studies

Happy Clients

We have definitely seen massive growth in the sales on our website. PPC Geeks managed to implement advanced campaigns that can enable us to maximize our return on ad spending. We also love their monthly reports, with solid recommendations along with the live dashboard in case we want to check results anytime

Abdul Thadha
Managing Director, Books2Door

Every campaign they run is built strategically and methodically with a real focus on gathering and acting on data. This has been really refreshing for me as it integrates perfectly with how we run the other parts of our online business.

Ali Gammack
Marketing Manager, SkyParkSecure

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