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Appeal My Rates

PPC Success Stories

Appeal My Rates: 96% increase in Conversion Rate

Appeal My Rates: Fully qualified surveyors providing a professional service to save your business money. They offer free, no obligation business rates audits and get results fast!

This client came to work with PPC Geeks to increase both the quantity and quality of leads their website was generating. With a moderate budget to utilise and a lot of wastage in the account, a lot of optimisation work would be needed to get this back on track.

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"PPC Geeks have been instrumental in allowing us to meet those goals"

"First class service. Worth every penny!"

~ Paul Phillips - Chief Surveyor.

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The Challenge

Fully qualified surveyors providing a professional service to save your business money. They offer free, no obligation business rates audits and get results fast!

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The Impact

This client came to work with PPC Geeks to increase both the quantity and quality of leads their website was generating.

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The Outcome

96% increase in Conversion Rate
24% decrease in Cost per Conversion
23% increase in Search Impression Share
10% decrease in Bounce Rate

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Consultation

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experts and we will discuss with you on how to get
better results from your PPC marketing!

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audit, we will show you how to get better results!

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The Brief

The Brief:

Appeal My Rates: Fully qualified surveyors providing a professional service to save your business money. They offer free, no obligation business rates audits and get results fast!

This client came to work with PPC Geeks to increase both the quantity and quality of leads their website was generating. With a moderate budget to utilise and a lot of wastage in the account, a lot of optimisation work would be needed to get this back on track.

Appeal My Rates

The Results

Short-Term Results:

INCREASE IN CONVERSION RATE
DECREASE IN COST PER CONVERSION

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96%

INCREASE IN CONVERSION RATE

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24%

DECREASE IN COST PER CONVERSION

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23%

INCREASE IN SEARCH IMPRESSION SHARE

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10%

DECREASE IN BOUNCE RATE

Long-Term Results:

INCREASE IN SEARCH IMPRESSION SHARE
DECREASE IN BOUNCE RATE

How We Did It

How We Did It:

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Designed and built a brand new landing page, designed to be compatible for lead generation.

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Created 6 brand new Google Ads campaigns, targeting specific areas of the country.

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Added hundreds of negative keywords to weed out unnecessary ad clicks.

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Ensured the keyword > ad > landing page triangle of relevance was as accurate as possible to eliminate a high number of irrelevant leads that the client was previously receiving.

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Tested automated bid strategies to make sure we found the one that worked best.

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Assigned the ad spend to the best performing ad groups and campaigns.

The Journey to Success

Appeal My Rates:

"We managed to maintain the quantity of leads while hugely improving the quality and weeding out hundreds of unnecessary clicks on the adverts."

About Appeal My Rates

About Appeal My Rates:

Appeal My Rates was founded to provide an expert, professional service to help challenge and reduce business rates bills. They take over the whole process for their clients, saving them valuable time and resources to spend elsewhere. Their fully qualified surveying team are reliable and trustworthy, with hundreds of happy clients.
Appeal My Rates

Quotes from the Client

Quotes from the Client:

"First class service. Worth every penny!"
~ Paul Phillips - Chief Surveyor.

About Appeal My Rates

Appeal My Rates was founded to provide an expert, professional service to help challenge and reduce business rates bills. They take over the whole process for their clients, saving them valuable time and resources to spend elsewhere. Their fully qualified surveying team are reliable and trustworthy, with hundreds of happy clients.

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Do you want better PPC results?

This is what your brand's journey could look like

Book your free consultation with Ste one of our resident PPC experts. Ste will help you drive better results with world-class Google Ads PPC Management

In the first six months of 2022, we generated an average of 10.1x ROAS for our ecommerce clients.

strategic consultation
precise execution
and continuous optimisation
tangible results backed by
transparent reporting
and dedicated support
Achieve profitable and
sustainable growth
to reach your full potential

Our Google Ads audits have helped improve PPC results for over 150 brands and counting. Each audit is packed with custom advice on how to make your PPC spend work harder to generate more revenue and higher ROAS.

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Quotes from
Appeal My Rates

"First class service. Worth every penny!"

~ Paul Phillips - Chief Surveyor.

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Quotes from
PPC Geeks

"We managed to maintain the quantity of leads while hugely improving the quality and weeding out hundreds of unnecessary clicks on the adverts."

- PPC Geeks Team

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Saw a 33% Increase of Conversion Rate

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Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

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I've been really impressed with the project management throughout.

We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.

Read Our 160 Reviews Here

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