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Books2Door: Conversion Rate up 33%

Google Ads (Shopping Ads, Feed Optimisations, Search Text Ads, Display Image Ads & Retargeting both Image & RLSAs) 

The Brief:

Books2Door encourage a love of reading in all children. That's why they have been offering exceptional books at affordable prices since 2004.

Books2Door wanted to see increased, scalable and instant growth from their website. Our team of PPC Experts were able to in just three months increase revenue by 17,547%, increase conversion rate by 33% and show ROAS jump by 1,696%!

These figures by anyone's standards are incredible and we have gone from strength to strength with sales and revenue figures constantly improving! If you want to see improvements in your e-commerce stores PPC spend, you should speak with one of our e-commerce PPC Experts today!

home banner 2 - Books2Door

Will your company be our next happy PPC client ?

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Search Impression Share Up

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Return on Ad Spend (ROAS) Up

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Sales Revenue Up

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Conversion Rate Up

"We have been working with PPC Geeks for 3 months now and we have definitely seen massive growth in the sales on our website."
"I just spoke to Google Ads Account Strategist and she told me our account was setup brilliantly and KPIs look amazing. Thank you for this!"

Search Impression Share: Up +50% YoY

Return on Ad Spend (ROAS): Up 1,696% YoY

Sales Revenue:  Up 17,547% YoY

Conversion Rate:  Up 33% YoY

Books2Door are one of the most respected UK based suppliers of traditional books of all shapes, sizes and ages groups. Books2Door, encourage a love of reading in children of all ages. That's why they have been so successful in offering exceptional books at affordable prices since 2004.

Books2Door select books that they know your children will fall in love with, from treasured classics to the latest must-have series. With a truly extensive range of authors and genres, there is something for every child, from reluctant readers to eager bookworms.

Books2Door service doesn’t stop there: their friendly team are on hand to ensure that your shopping experience is enjoyable and hassle-free. You can be sure that your books will arrive on time and in great condition.

Screenshot 2018 12 07 at 14.55.54 - Books2Door

How we did it:

Granular campaign expansion

SKAGs (Single Keyword Ad Groups)

50% traffic split experiments on bidding strategies

Account rebuild in line with company growth goals

Highlighly KPI focused ROAS build

Dedicated campaign level remarketing and RLSAs

Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)

Continual ad copy A.B testing

"We have been working with PPC Geeks for 3 months now and we have definitely seen massive growth in the sales on our website. PPC Geeks managed to implement advanced campaigns that can enable us to maximize our return on ad spending. We also love their monthly reports, with solid recommendations along with the live dashboard in case we want to check results anytime. "

~ Abdul, Managing Director

"Great results! Thanks"
"I just spoke to Google Ads Account Strategist and she told me our account was setup brilliantly and KPIs look amazing. Thank you for this!"

~ Burak, Digital Marketing Manager

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