Just Go – Case Study
PPC Success Stories
"Global Tourism Operator Looking for More Leads"
Welcome to the PPC case study of Just Go with PPC Geeks! Explore how this forward-thinking travel company transformed their online advertising strategy and achieved outstanding success.
Delve into the details of their partnership with PPC Geeks, a leading digital marketing PPC agency, and witness the remarkable evolution of
Just Go's online presence. Discover the challenges they encountered, the tailored PPC solutions implemented, and the impressive results obtained.
Join us on this insightful journey as we uncover the story of Just Go's triumphant digital advertising PPC campaigns.
"PPC Geeks have been instrumental in allowing us to meet those goals"
"We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term."
~ Alasdair Anderson - General Manager of UK Operations
The Challenge
Post-Covid, how can Just Go capture the market who now are looking to go on adventures across the world?
The Impact
We have successfully driven leads & qualified sales to various countries around the world.
The Outcome
We have been an intrinsic element of enabling a company to develop their offering & to gain those all-valuable leads.
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The Brief
The Brief:
In the Post-Covid era, Just Go wanted to capture the market who now are looking to go on adventures across the world
Initially, they were marketing to a UK audience; the new chapter sees them advertising to an international audience.
The Results
Short-Term Results:
We have successfully driven leads & qualified sales to various countries around the world. They have had to grow their sales & marketing team to help meet the challenge.
-40.76%
CPA (FIRST 30 DAYS)
1,508.34%
CONVERSIONS (FIRST 30 DAYS)
921%
CTR (LAST 90 DAYS)
21.92%
CVR (LAST 90 DAYS)
Long-Term Results:
We have been an intrinsic element of enabling a company to develop their offering & to gain those all-valuable leads. By establishing a relationship built on trust we have become that strategic partner they were looking for in previous agencies.
How We Did It
How We Did It:
Industry Research and Client Communication
Extensive Keyword Research
Campaign Structure Built for Ad Copy Relevance
Conversion Focused Smart Bidding
Improving Conversion Tracking and Attribution
Data-Driven Improvements and Maintenance
The Journey to Success
Just Go
The longest journey starts with the first step and your brand's success is no different. This is why we start every conversation by auditing your accounts. This allows us to work out if we can help you reach your brand's goals. Our audits are free and you are under no obligation to use us to fix any issues we might find. We believe in your success.
About Just Go
About Just Go
Just Go offers an extensive range of motorhomes available for hire, all of which are well-equipped to cater for you and your family's holiday adventure. Whether you are looking for a short UK break or a more extensive tour further afield, they have the perfect motorhome for you.
Just Go will rent one of their motorhomes to you, and with safety and hygiene on top of their priority list, you can holiday with them in confidence.
Quotes from the Client
Quotes from the Client:
'We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term.'
~ Alasdair Anderson - General Manager of UK Operations
About Just Go
Just Go offers an extensive range of motorhomes available for hire, all of which are well-equipped to cater for you and your family's holiday adventure. Whether you are looking for a short UK break or a more extensive tour further afield, they have the perfect motorhome for you.
Just Go will rent one of their motorhomes to you, and with safety and hygiene on top of their priority list, you can holiday with them in confidence.
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Quotes from
Just Go
'We have been working with PPC Geeks for around 6 months and have found Mark and the team to be very impressive. Having worked with a few companies in this and similar sectors, I rate PPC Geeks as the strongest I have come across. They have taken time to understand our business, our market and competitors and supported us to devise a strategy to generate business. I value the expertise Mark and his team provide and trust them to make the best recommendations for the long-term.'
Alasdair Anderson - General Manager of UK Operations
Quotes from
PPC Geeks
"During the onboarding process we completed extensive keyword research to learn more about what users were looking for. We focused on geo-targeted exact and phrase match keywords, which helped us maintain a high standard of search relevancy for each campaign. This let us hit the ground running, perform above expectations and continue to improve the campaigns."
- PPC Geeks Team
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I've been really impressed with the project management throughout.
We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.
