PPC Success Stories
Mountain Dog – ROAS up 57% and CPA down 40%
Mountain Dog provide competitively priced quality outdoor dog gear, aimed squarely at those with active dogs across the whole year. They are a top supplier of recognised brands, as well as stockists of more specialised equipment.
Mountain Dog worked with PPCGeeks, with the aim of achieving new and consistent growth in their business, hoping to achieve increased sales, profitability and also become more competitive in the market.
“PPC Geeks have been instrumental in allowing us to meet those goals”
“The efforts from PPCGeeks have been integral to the growth of my business.”
~ Julia Simpson – Owner
The Challenge
Mountain Dog provide competitively priced quality outdoor dog gear, aimed squarely at those with active dogs across the whole year.
The Impact
Mountain Dog worked with PPCGeeks, with the aim of achieving new and consistent growth in their business
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The Brief:
Mountain Dog provide competitively priced quality outdoor dog gear, aimed squarely at those with active dogs across the whole year. They are a top supplier of recognised brands, as well as stockists of more specialised equipment.Mountain Dog worked with PPCGeeks, with the aim of achieving new and consistent growth in their business, hoping to achieve increased sales, profitability and also become more competitive in the market.
Short-Term Results:
AD SPEND UP
SALES UP
232%
AD SPEND UP
456%
SALES UP
40%
CPA DOWN
424%
REVENUE UP
Long-Term Results:
CPA DOWN
REVENUE UP
How We Did It:
Adapting to seasonal trends
Increased market share for top brands
Data driven bidding centred around ROAS
Detailed keyword research
Proactive management of Google Shopping product groups
Effective use of dynamic search and Google audiences
The Mountain Dog:
“PPCGeeks have been crucial to the growth of Mountain Dog, transforming our business into a highly competitive player in the dog equipment market. The scaling of my account, combined with the consistent ROAS, has fuelled a fantastic period of rapid expansion.”
“Since Day 1, we have been able to work towards very aggressive ROAS targets knowing there was potential with this account. We have been able to see a huge growth in spend, over treble of the initial budget, with a significant increase in the profits made and over 40% drop in the cost per sale.”
About Mountain Dog:
Mountain Dog aim to provide quality outdoor dog equipment, to suit the most active of four legged partners.
Quotes from the Client:
“The efforts from PPCGeeks have been integral to the growth of my business.”
~ Julia Simpson – Owner
About Mountain Dog
Mountain Dog aim to provide quality outdoor dog equipment, to suit the most active of four legged partners.
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Quotes from
Mountain Dog
“PPCGeeks have been crucial to the growth of Mountain Dog, transforming our business into a highly competitive player in the dog equipment market. The scaling of my account, combined with the consistent ROAS, has fuelled a fantastic period of rapid expansion.”
~ Julia Simpson – Owner
Quotes from
PPC Geeks
“Since Day 1, we have been able to work towards very aggressive ROAS targets knowing there was potential with this account. We have been able to see a huge growth in spend, over treble of the initial budget, with a significant increase in the profits made and over 40% drop in the cost per sale.”
– PPC Geeks Team
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I’ve been really impressed with the project management throughout.
We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.
