Skip to content

Need a New PPC Agency ?

Get a free, human review of your Ads performance today.

Online University Course Supplier – Under NDA

PPC Success Stories

Online University Course Supplier (Under NDA): Conversions up 250%

We are under a strict NDA with this client so all we can say is that they are one of the most digitally disruptive and innovative online University course suppliers.

Our brief was aligned with set KPIs (key performance indicators) and our PPC Experts overachieved in all areas. With CPA 20% below target and seeing a 50% reduction in just two months. With conversions up 250% over the quarter and conversion rate up 100%! Imagine how much better your account would look if you were seeing improvements like this over the next three months!

landing-opportunity-img
youtube-video-thumbnail
circle-star-icon

"PPC Geeks have been instrumental in allowing us to meet those goals"

Very Impressed with How Quickly the CPA was Brought Down”

cs-challenge-icon

The Challenge

The client necessitated swift action on their account, necessitating light management to enhance performance simultaneously with our onboarding process.

cs-impact-icon

The Impact

In the initial four weeks, we completely revamped the client's tracking system, ensuring accurate measurement of user interactions and conversions.

cs-outcome-icon

The Outcome

“Very Impressed with How Quickly the CPA was Brought Down”
“50% Reduction in CPA by Month Two”

Book Your Free
Consultation

Simply book your free 30 min call with our PPC
experts and we will discuss with you on how to get
better results from your PPC marketing!

Book Your Free
PPC Audit

Do you already know that your PPC accounts need
improvement? If so book in now for your free PPC
audit, we will show you how to get better results!

Will Your Brand be our next happy Pay per Click Ads client ?

The Brief

The Brief:

We are under a strict NDA with this client so all we can say is that they are one of the most digitally disruptive and innovative online University course suppliers.

Our brief was aligned with set KPIs (key performance indicators) and our PPC Experts overachieved in all areas. With CPA 20% below target and seeing a 50% reduction in just two months. With conversions up 250% over the quarter and conversion rate up 100%! Imagine how much better your account would look if you were seeing improvements like this over the next three months!

placeholder

The Results

Short-Term Results:

During onboarding we saw the potential for an immediate improvement just by setting up effective conversion tracking and switching the bidding strategy to use conversion focused smart bidding. The previous use of manual CPC was capped by Google Ads Grants policy to a maximum of $2/click, so by focusing on conversions and using smart bidding we were able to massively increase their spend and sign-ups before refining their performance through campaign restructuring, best practice settings, new ad copy and an in-depth search query review.

icon

250%

CONVERSIONS UP

icon

100%

CONVERSION RATE UP

icon

1,410%%

INCREASE IN SPEND

icon

50%

COST PER CONVERSION DOWN

Long-Term Results:

Over 6 months of management, we consistently made optimal use of the Google Ads Grant while at the same time balancing advertising for multiple events, as well as consistent and successful advertising of the core support services to young people in need.

How We Did It

How We Did It:

case study icon

Granular campaign expansion (UK,Qatar, Hong Kong, UAE & others)

case study icon

50% traffic split experiments on bidding strategies

case study icon

Ongoing ROAS focused granular optimisations (demographics/TOD/DOW/GEO etc)

case study icon

SKAGs (Single keyword ad groups)

case study icon

Continual ad copy A.B testing

case study icon

Data backed search query reportng with multiple level ad group, campaign and account negative keywords added

The Journey to Success

Online University Course Supplier:

“Very Impressed with How Quickly the CPA was Brought Down”
“50% Reduction in CPA by Month Two”

About Online University

About Online University:

We are under a strict NDA with this client so all we can say is that they are one of the most digitally disruptive and innovative online University course suppliers.
Online University

Quotes from the Client

Quotes from the Client:

““Very Impressed with How Quickly the CPA was Brought Down”.

About Online University

We are under a strict NDA with this client so all we can say is that they are one of the most digitally disruptive and innovative online University course suppliers.

placeholder-cs-img

Do you want better PPC results?

This is what your brand's journey could look like

Book your free consultation with Dan one of our resident PPC experts. Dan will help you drive better results with world-class Google Ads PPC Management

We generated an average of 10.1x ROAS for our ecommerce clients.

strategic
consultation
precise execution
and continuous optimisation
tangible results backed by
transparent reporting
and dedicated support
achieve profitable
and
sustainable growth
to reach your full potential

Our Google Ads audits have helped improve PPC results for over 150 brands and counting. Each audit is packed with custom advice on how to make your PPC spend work harder to generate more revenue and higher ROAS.

circle-star-icon

Quotes from
The Online University

“Very Impressed with How Quickly the CPA was Brought Down”

circle-star-icon-bl (1)

Quotes from
PPC Geeks

“Very Impressed with How Quickly the CPA was Brought Down”
“50% Reduction in CPA by Month Two”

- PPC Geeks Team

See More of the PPC Geeks Case Studies

it-bay-figma

IT Bay

Saw a 65% increase in revenue over 6 months

2. Just Go

Just Go

Had a 921% Increase in
CTR

books-to-door-figma

Books2Door

Saw a 33% Increase of Conversion Rate

chat-star-icon

Transformative. Tailored. Results-Oriented

Partner with us and experience the PPC Geeks difference. We put you, the client, at the centre of all we do. We are client first, and client focused. We are your partner in success, and our testimonials speak for themselves.

circle-star-icon

I've been really impressed with the project management throughout.

We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.

Read Our 165 Reviews Here

ppc review