Phone Retailer
PPC Success Stories
Revenue Increased by 35.48%
The client, an online retailer supplying high-quality mobile and tablet screen replacements, batteries and parts, faced a noticeable drop in performance across their campaigns, with ineffective tracking limiting strategic decisions. Revenue and sales were not being accurately measured due to the lack of Enhanced Conversions. Additionally, the Shopping setup was under-optimised, leaving potential on the table.
In just three months, sales rose by 20.06% following PPC Geeks’ intervention. Revenue increased by an impressive 35.48%, while ROAS also climbed by 4.41%. These gains reflected the impact of precise tracking and smarter campaign spend.
"Working with PPC Geeks has transformed our campaign performance."
"The clarity around tracking and results has made all the difference. We finally feel confident in how our ad spend is working for us."
~ Client (under NDA)
The Challenge
- Performance had recently dropped in the prior few months
- Sales and revenue tracking were lacking a full enhanced conversion setup
- A lack of shopping optimisation
The Impact
In just three months:
- Sales rose by 20.06%
- Revenue increased by an impressive 35.48%
- ROAS also climbed by 4.41%
The Outcome
The improved tracking infrastructure has set the foundation for ongoing optimisation and scalability. Strategic budget allocation continues to yield higher returns from top-performing brands. The client is now well-positioned for sustained growth in a competitive market.
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The Brief
The Brief:
The client faced a noticeable drop in performance across their campaigns, with ineffective tracking limiting strategic decisions. Revenue and sales were not being accurately measured due to the lack of Enhanced Conversions. Additionally, the Shopping setup was under-optimised, leaving potential on the table.
The Results
Short-Term Results:
In just three months, sales rose by 20.06% following PPC Geeks’ intervention. Revenue increased by an impressive 35.48%, while ROAS also climbed by 4.41%. These gains reflected the impact of precise tracking and smarter campaign spend.
20.06%
INCREASE IN SALES
35.48%
INCREASE IN REVENUE
4.41%
INCREASE IN ROAS
12.84%
INCREASE IN AVERAGE ORDER VALUE
Long-Term Results:
The improved tracking infrastructure has set the foundation for ongoing optimisation and scalability. Strategic budget allocation continues to yield higher returns from top-performing brands. The client is now well-positioned for sustained growth in a competitive market.
How We Did It
How We Did It:
Corrected sales and revenue tracking, implemented Enhanced Conversions, and configured tracking for Consent Mode.
Built out and optimised the existing Performance Max campaigns.
Redirected spend to the top-performing brands and away from those underperforming.
The Journey to Success
From the Client, a Leading Phone Retailer:
“Working with PPC Geeks has transformed our campaign performance. The clarity around tracking and results has made all the difference. We finally feel confident in how our ad spend is working for us.”
About Phone Retailer
About the Client (under NDA):
A leading online retailer, this well-known brand specialises in high-quality mobile and tablet screen replacements, batteries, and parts. Known for their reliability and product range, they serve both consumers and repair businesses across the UK. The brand’s digital presence is central to their sales strategy.
Quotes from the Client
Quotes from the Client:
“Working with PPC Geeks has transformed our campaign performance. The clarity around tracking and results has made all the difference. We finally feel confident in how our ad spend is working for us.”
~ Client, a leading phone retailer (under NDA)
About the Client (under NDA)
A leading online retailer, this well-known brand specialises in high-quality mobile and tablet screen replacements, batteries, and parts. Known for their reliability and product range, they serve both consumers and repair businesses across the UK. The brand’s digital presence is central to their sales strategy.
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Quotes from
the Client
“Working with PPC Geeks has transformed our campaign performance. The clarity around tracking and results has made all the difference. We finally feel confident in how our ad spend is working for us.”
~ Client, a leading phone retailer under NDA
Quotes from
PPC Geeks
“This project showcased how powerful proper tracking and campaign restructuring can be. We’re thrilled to see such strong results so quickly. It’s a great example of performance marketing done right.”
~ PPC Geeks Team
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