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Re Buildings

R.E. Buildings: Conversions Up 142%

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The Brief:

R.E Buildings, established in 1989, is a leading provider of specialist steel framed agricultural buildings, equipment and machinery.

R.E. Buildings started working with PPC Geeks with the hope of increasing the amount of leads coming into the business. With a fixed cost per conversion target and monthly budget, we had to find ways to generate more leads without breaking the bank.

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Conversions Up

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CPA Down

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Conversion Rate Up

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Cost per Click Down

“The no jargon & straight forward approach of PPC Geeks has been a refreshing change for our ongoing Google Ads campaigns.
Their excellent work, useful pointers & guidance has delivered us great results from the word go!”

“This account required quite a bit of restructuring at first, with overlapping ad groups, a lack of Ad Extensions and out-of-date ads quite prominent. This was all changed and replaced with the PPC Geeks best practice structure, a raft of extensions and improved ads that has seen the account consistently provide more Conversions per month than ever before, at a lower CPA.”

Conversions Up: 142%

Conversion Rate Up: 42%

CPA Down: 71%

Cost per Click Down: 59%

Company Bio:

Established in 1989, R.E. Buildings is a family-run business with more than 40 employees working from a purpose-built workshop and head office in Lancaster. They have clients across the UK coming to their specialist team for kit building design and manufacture as well as livestock equipment and machinery.

R.E. Buildings

How we did it:

Restructured the account to achieve the all important keyword > ad > landing page relevance.

Liaised with the client to focus budget on their most important services/products.

Created highly relevant ads with fresh calls to action and a focus on USPs.

Worked to improve the Search Lost IS (rank) statistic.

Used a variety of different bid strategies.

Added hundreds of negative keywords to weed out unnecessary ad clicks.

"The no jargon & straight forward approach of PPC Geeks has been a refreshing change for our ongoing Google Ads campaigns. Their excellent work, useful pointers & guidance has delivered us great results from word go!”

Rachel-Rawsthorne

~ Rachel Rawsthorne - Director.

See More of the PPC Geeks Case Studies

65% increase in revenue over 6 months
921% Increase in CTR
YoY Conversion Rate increase of 105%
YoY eCommerce Revenue Up 42%
Revenue and Sales up 85%
33% Increase of Conversion Rate
35% decrease in Cost per Conversion
Conversion Rate Increased by 88%
Return on Ad Spend up 241%
107% Lead Increase & Long Term Growth
22% Decrease in Cost Per Lead
Revenue up 135%
CPAs 57% Below Target
Lead volume up 203%
142% Increase in Conversions
81% Increase in Revenue
Cost Per Lead down 44%
Conversions Up 471% Year Over Year
Return On Ad Spend up 3,197%
71% Increase In Sales
Conversions up 993%
215% Conversion Increase
ROAS up 57% and CPA down 40%
Conversion Rate Up 251%
500% Rise in Conversions
Conversion Rate Up 251.31%
83% Increase in Revenue
14.67% Reduction in Cost Per Conversion
Sales Increased 61.62%
109% ROI increase within the first 90 days
Cut Wasted Ad Spend by £7,000 per Month
Impression share up 80%
Lead Volume Up 266%
96% increase in Conversion Rate
Increased Conversions by 331%
58% Conversion Rate Increase

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