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APT Security Shutters

APT Security Shutters: Impression share up 80%

Google Ads (Lead Generation, Search Ads, Display Ads, Retargeting Ads) 

The Brief:

APT Security Shutters Limited has over 25 years of industry experience and is a leading provider of quality roller shutters and security products for the industrial, commercial and domestic markets across the UK.

At APT they provide existing and new clients with an unrivalled level of customer service from initial consultation through to the market-leading after-sales support.

As such APT Security Shutters wanted to increase its visibility across the web and our PPC Geeks got to work on building out a market-leading PPC account for them. With the new build-out and lots of optimisations we saw amazing results: Ad Spend increase 1202%, Clicks increased by 911% and impression share grew 80%! Needless to say APT became very busy from all of the new clients!

If you want to grow your Lead Generation you should speak with one of our PPC Geeks today!

Food Brand NDA

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Ad Spend Up

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Clicks Up

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Impression Share Up 

“Since we started working together, it has been an extremely busy period for the company.”

Ad Spend: Up 1202% YoY

Clicks: Up 911% YoY

Impression Share: Up 80% YoY

APT Security Shutters Limited is a leading provider of quality roller shutters and security products for the industrial, commercial and domestic markets across the UK.

Clients range from small builders to large multiple retailers, local authorities and public sector organizations to corporate businesses.

APT Security Shutters

How we did it:

Granular campaign build in highly targeted locations

SKAGs (Single Keyword Ad Groups)

50% traffic split experiments on bidding strategies

Account rebuild in line with company growth goals

Conversion Rate Optimisation (CRO)

Dedicated campaign level remarketing and RLSAs

Ongoing ROAS focused granular optimsations (demographics/TOD/DOW/GEO etc)

Continual ad copy A.B testing

“Since we started working together, it has been an extremely busy period for the company.”
- Gareth Greasby, Director

PPC Geeks have a proven track record and expertise in online lead generation for building product and service companies

See More of the PPC Geeks Case Studies

65% increase in revenue over 6 months
921% Increase in CTR
YoY Conversion Rate increase of 105%
YoY eCommerce Revenue Up 42%
Revenue and Sales up 85%
33% Increase of Conversion Rate
35% decrease in Cost per Conversion
Conversion Rate Increased by 88%
Return on Ad Spend up 241%
107% Lead Increase & Long Term Growth
22% Decrease in Cost Per Lead
Revenue up 135%
CPAs 57% Below Target
Lead volume up 203%
142% Increase in Conversions
81% Increase in Revenue
Cost Per Lead down 44%
Conversions Up 471% Year Over Year
Return On Ad Spend up 3,197%
71% Increase In Sales
Conversions up 993%
215% Conversion Increase
ROAS up 57% and CPA down 40%
Conversion Rate Up 251%
500% Rise in Conversions
Conversion Rate Up 251.31%
83% Increase in Revenue
14.67% Reduction in Cost Per Conversion
Sales Increased 61.62%
109% ROI increase within the first 90 days
Cut Wasted Ad Spend by £7,000 per Month
Impression share up 80%
Lead Volume Up 266%
96% increase in Conversion Rate
Increased Conversions by 331%
58% Conversion Rate Increase

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