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Electrical Gas Care

PPC Success Stories

Electrical & Gas Care - Lead Volume Up 266%

The business owner wanted us to make this account far more efficient for the same budget, with a main aim to generate more leads for high value services.

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"PPC Geeks have been instrumental in allowing us to meet those goals"

"Excellent service from the team with constant communication keeping us up to date, excellent results from their hard work, with a big thanks to Matt who has worked directly alongside us to give us the support needed, Matt has improved our campaign and answered any questions we have had."

~ Richard Hynam, Owner.

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The Challenge

The business owner wanted us to make this account far more efficient for the same budget, with a main aim to generate more leads for high value services.

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The Impact

Plumbing & Heating companies covering Cardiff, Newport, and Swansea surrounding areas.

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The Outcome

Lead volume up: 266%
Conversion rate up: 649%
Click Through Rate up: 221%
Cost Per Lead down: 75%

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The Brief

The Brief:

The business owner wanted us to make this account far more efficient for the same budget, with a main aim to generate more leads for high value services.
Electrical & Gas Care

The Results

Short-Term Results:

LEAD VOLUME UP
CONVERSION RATE UP

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266%

LEAD VOLUME UP

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649%

CONVERSION RATE UP

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221%

CLICK THROUGH RATE UP

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75%

COST PER LEAD DOWN

Long-Term Results:

CLICK THROUGH RATE UP
COST PER LEAD DOWN

How We Did It

How We Did It:

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Full restructure of the account

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Improvement in keyword diversity through detailed research

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Improved use of negative keyword lists

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Experimenting with broad keyword types

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Creation of more engaging ad copy

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Use of new data driven bid strategies

The Journey to Success

Electrical & Gas Care:

"Excellent service from the team with constant communication keeping us up to date, excellent results from their hard work"

About Electrical & Gas Care

About Electrical & Gas Care:

Electrical & Gas Care is one of the leading independent Domestic Appliance Repair and Plumbing & Heating companies covering Cardiff, Newport, and Swansea surrounding areas.
Electrical & Gas Care

Quotes from the Client

Quotes from the Client:

"Excellent service from the team with constant communication keeping us up to date, excellent results from their hard work, with a big thanks to Matt who has worked directly alongside us to give us the support needed, Matt has improved our campaign and answered any questions we have had."
~ Richard Hynam, Owner.

About Electrical & Gas Care

Electrical & Gas Care is one of the leading independent Domestic Appliance Repair and Plumbing & Heating companies covering Cardiff, Newport, and Swansea surrounding areas.

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Quotes from
Electrical & Gas Care

"Excellent service from the team with constant communication keeping us up to date, excellent results from their hard work, with a big thanks to Matt who has worked directly alongside us to give us the support needed, Matt has improved our campaign and answered any questions we have had."

~ Richard Hynam, Owner.

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Quotes from
PPC Geeks

"Lead volume up 266% with spend down 8%
200% increase in visibility in search
221% increase in ad engagement"

- PPC Geeks Team

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I've been really impressed with the project management throughout.

We have good regular updates and useful discussions around experiments we can try next to keep the momentum or deal with challenges when they come up. There has been a good foundation of honesty since we started, which has made this feel like a real team effort.

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